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What’s The Trickiest Part Of Marketing A Movie? Getting The Title Right

"A good title won't save an unwatchable movie. But a catchy name has potential to propel a film into the zeitgeist (see 'M3GAN'), and as a clunky one can send a film plunging into obscurity faster than you can say 'Birds of Prey and the Fantabulous Emancipation of One Harley Quinn.'" - Variety

“Everywhere” Demonstrates Hollywood’s Move Toward Linguistic Realism

Increasing use of non-English languages and subtitles demonstrates both a trend toward linguistic realism in Hollywood and also broader acceptance of linguistic diversity in a globalized society. - The Conversation

Why Are Miami’s Arthouse Theatres Disappearing?

“Art Basel, New World Symphony, the Miami Ballet — every single art discipline in Miami has grown and blossomed with the city. The only one that is shrinking is film exhibition and for absolutely no reason.” - Hyperallergic

New Oscars Diversity Data Collection Rules Have Producers Troubled

The goal is to spur more inclusive hiring in the film business, but some producers who are trying to comply say the process is cumbersome at best and privacy invading at worst. - The Hollywood Reporter

Who’s Nailing TikTok Journalism? Germany’s Version Of The BBC World Service, That’s Who

Deutsche Welle has nine different accounts on the platform, and the oldest of them, Berlin Fresh (launched less than three years ago), has over 350,000 followers. In a Q&A, Deutsche Welle social media strategist and TikTok mastermind Johanna Rüdiger explains how the network has pulled it off. - Mapping Journalism

The Trailblazer: 17 Female TV Journalists On Barbara Walters

Jane Pauley: "From the beginning, and every decade thereafter, we were following her. No one ever caught up. She had contenders, but she never really surrendered the title of the No. 1 among us." Connie Chung: "She earned the right to be a diva." - New York Magazine

After The Success Of This HBO Series, Transmedia Will Never Be The Same

 There are currently upwards of 60 game-based productions in development, from a new Super Mario Bros. movie to a God of War adaptation for Amazon, and analyst firms like Newzoo are already reporting that game IP is climbing in value “as transmedia becomes more relevant.” - Wired

Oscars: A culture Of Scandals Is Built In

Every year it's something. But then, that's built into the culture, and it helps the Academy thrive... - CBC

Oscars By The Numbers – Our Yardsticks Of Diversity

By default events like the Oscars have come to serve as a primary yardstick of representational gains. Hence our joyless new annual award-season tradition: the scrutiny of the nominees and the eventual winners for their diversity, mostly in the acting races. - The New Yorker

The Speculative Future Of TV

ATSC 3.0 is to broadcast television what 5G was to mobile a few years ago: a mixture of buzzwords and real innovation, something that’s definitely coming, but no one really quite knows yet what its true impact will be. - The Verge

Does Streaming Availability Actually Help Some Of The Oscars Contenders?

"Streaming services are often thought of as a competitor for the movie theatre experience, but some in the industry see streaming as a benefit by keeping films in the conversation longer." - CBC

The Women Of Ted Lasso

And we don't mean the women Jason Sudeikis is dating, or the ones the fictional coach may date. Instead, it's the deep on and offscreen bond of Rebecca (Hannah Waddingham) and Keeley (Juno Temple) that changes the game. - Toronto Star

All The Oscar Winners, In One Place, All At Once

A compact little list instead of a 3.5+ hour event? You're on. - Los Angeles Times

What Should Have Won Best Picture, And The Very Few Times The Academy Has Gotten It Right

The updated list from Washington Post's critics, who started the article in 2016 but, as the writers say, "they just keep on handing out Oscars to the wrong movies." (The 1980s, yikes. But then Crash, oh no.) - Washington Post

How Hollywood Tried To Erase Anna May Wong, Its First Asian American Star

"She continued to be typecast as dragon ladies and China dolls ... always envisioned an alternative future for herself: 'Some day someone will write a story demanding a real Chinese girl — then perhaps I’ll have my chance,'" she said nearly a century ago, in 1928. - The New York Times

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