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This Week In Audience 03.06.16

March 6, 2016 by Douglas McLennan 1 Comment

digitalselves1. How The Museum Experience Is Changing:

  • Is it possible that the way we structure visits to the museum is out of step with the times? “If the lack of leisure is the fundamental problem the museum sector faces, it should address the issue directly, broadly and fearlessly…
  • Meanwhile, researchers have determined that museum-goers are spending time in museums, but what they do there is changing. Taking Selfies Is Changing The Way We See Art In Museums It seems many museum-goers “want to quickly ‘consume’ the work without actually engaging (much) in its content,” the researchers write.
  • Why Art About TV Shows Is Showing Up In Museums “Museums have to change what they do and bring in more diverse audiences if they want to survive and thrive in the 21st century.”

2. How We Organize Aesthetically

  • David Brooks is writing about politics when he describes the “atomization” of political thinking and movements. But he could be talking about art and the ways culture spreads.  “The forces of individualism that are sweeping through so much of society are also leading to the atomization of intellectual life.

3. Access Changes Everything

  • Report: Netflix Accounted For Half The Drop In TV Viewing Last Year “The analyst calculated that based on an estimate that Netflix’s domestic subs streamed 29 billion hours of video last year, representing 6% of total American TV viewing.
  • Paramount Puts Hundreds Of Movies On YouTube – For Free Paramount Pictures has launched a new channel on YouTube that allows users to watch hundreds of licensed movies, in full, for free.
  • Online Ticket Lotteries Have Become The Norm On Broadway “In the past year, 16 Broadway shows have implemented digital ticket lotteries to supplement or replace in-person rush sales.”
  • Is There A Case For Classical Music Radio In This Time Of Spotify And Pandora And Apple Music? “My go-to platform is radio.”

4. It’s All About The Social

  • Can Movie Theatres Sell Tickets As Social Experience? “People still like to go to the movies. They like to go out, be around people, engage other people.
  • Amazon Customers In Review War Over The Book Of Mormon (The Real One) “‘WARNING: May cause drowsiness and occasional eye-rolling. Go watch the musical instead,’ said one reviewer.”

5. Or Maybe It’s All About Attention Span

  • Losing Yourself In The Cloud – And Getting Yourself Back “The underlying concern with the Internet is not whether it will fragment our attention spans or mold our minds to the bit-work of modernity.
  • In Defense Of Small Talk: It’s Not A Hollow Waste Of Time, It’s An Important Social Lubricant “Small talk is not wasted talk. … [It] allows strangers to make crucial first connections across demographic lines. And it’s far from meaningless.
  • ‘The Dress’, One Year Later: Scientists Know More About Why People See Different Colors In It – And Now There’s ‘The Jacket’ Some factors evidently make no difference (genetics), while certain factors you’d think were entirely irrelevant do seem to correlate.

 

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