In the UK, for instance, publishing company Mills & Boon (the company that just landed Fergie as an author) publishes 700 books a year and sells one book every 10 seconds or so (and that’s only 16 percent of the romances sold per year in the UK). Author “Annie O’Neil, the writer of 25 Mills & Boon books, said people will say to her face that the books are easy to write, that she follows a formula. ‘I say to them, ‘Have you ever fallen in love? It must be exactly the same way my husband and I fell in love’ and then they go, ‘Oh … I see what you’re saying.’'” – The Guardian (UK)

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