AJ Four Ways: Text Only (by date) | headlines only
DANCE
IDEAS
- Italian Police Recover Cézanne, Matisse, And Renoir Stolen From Private Museum

The Carabinieri have regained possession of Renoir’s “Fish,” Cézanne’s “Still Life with Cherries,” and Matisse’s “Odalisque on the Terrace,” which were stolen from the Magnani Rocca Foundation near Parma this past March. – AP
- Royal Shakespeare Co. Postpones Lesbian “Othello” Starring Sharon D Clarke

The production, which had been scheduled for next February and March at Stratford-upon-Avon, is being postponed to a yet-to-be-announced date while the 60-year-old Clarke undergoes treatment for cancer. – The Guardian
- AI Stops Stealing And Starts Signing Contracts
Good Morning,
The AI fight is quietly becoming an AI negotiation. BMG is the first major rightsholder since Warner to license its catalog to Suno (Music Business Worldwide) — which moves the question from whether AI companies get the music to what they pay for it.
The more revealing experiments are onstage. At the Edinburgh Fringe, stand-ups are using AI as both material and scene partner (The New York Times); comedy is a brutal test bed, because people either laugh or it don’t. And a Mother Jones writer commissioned a novel from Claude, coming away less struck by the prose than by what the exercise exposed about authorship (Mother Jones).
Then Washington. The Kennedy Center board voted to restore Trump’s name to the building, with an inscription crediting him for renovation that hasn’t happened (?) (The New York Times). Meanwhile the Post documents the year’s damage to the National Symphony: donations 25 percent short of expectations even as the orchestra cut costs (Washington Post).
In Salzburg, two-thirds of a 320-figure Mozart installation has vanished (AP). Somebody out there is putting together a very odd collection.
All of today’s stories below.
- The Personal Brand Generation


Last week I learned that Arizona State University had launched a new degree program, a Bachelor of Arts in Content Creation, which can be taken either online or in-person:
Do you dream of monetizing your video channel or making social media your career? Arizona State University’s online Bachelor of Arts in content creation prepares you to become a strategic storyteller who thrives in the rapidly evolving creator economy. This online program teaches you how to create powerful content across video, podcasts, social media and emerging platforms while building your personal brand. You’ll learn the art and science of digital influence to grow your audience and build the foundation for monetizing your content.
It is difficult to know where to start with this program aimed at the delusions of teenagers, and at separating their parents from their money. It suggests that “powerful content” can be made without having taken the trouble to learn anything about anything: If Paul Krugman can have a really successful podcast about economics, why can’t Kyle from Flagstaff make one? It suggests you can make a personal brand without yet having fully formed your character and values. It suggests that a four-year degree is the most effective way to get any good at this sort of thing. And it hides the fact that monetized social media exists in a superstar economy, with very few actually able to earn a living, and very many getting virtually nothing from it.
Now if I had to act as an advocate for ASU, what could I say to defend the program? I could say “well, your university in Indiana has a top flight music school, and only a handful of students, if that, are going to reach Joshua Bell levels of success, but they can take what they learn there into teaching, and playing in their local orchestra, and such, even if they never get a record contract or a world tour. And the same is true for our content creation program.”
But is it? If you put all your effort post-graduation into “building your personal brand”, and that won’t pay the rent, what then?
Sage Steele is a graduate of Indiana University, and went on to success as a commentator on ESPN. But a controversy arose: on a podcast in 2021 she complained that ESPN and its parent company Disney+ had forced her to get a Covid vaccine as a condition of work. She made a public apology to the network for what she had said, but later said the apology was forced and violated her rights to free speech. She sued, and an out-of-court settlement was reached in 2023, as she moved on from ESPN.
She went forward with her social media career. Her YouTube show has 226K subscribers. She is also active on other platforms, Insta and X and all the rest. Her “personal brand” is being an outspoken MAGA, the sort who “tells it like it is” where “it” is whatever Donald Trump thinks it is.

In May of 2025, Indiana governor Mike Braun signed a bill that would end the ability of IU alumni to elect three members to the university’s Board of Trustees, so that he could make all such appointments himself, and in June he removed the three sitting elected trustees in favor of his own appointees. One of them was Sage Steele.
Last week, in the wake of Republican politicians thinking our national priority right now ought to be interrogating Anthony Fauci, she posted this:

This post actually has a content warning on X, which is rather a high bar. And the post seems to violate an IU Board of Trustees policy. Indiana Public Media reports:
The IU trustees’ code of conduct includes this: “…Trustees (are to) to act in good-faith and in a manner that the Trustee reasonably believes to be in the best interests of Indiana University and its public purposes, rather than their own interests or the interests of another person or organization, and to avoid conflicts of interest. The Trustee must not act out of expedience, avarice, or self-interest.”
The code also states trustees should avoid situations where their personal interests or those of their immediate family members or close associates would cause a person to think their actions are influenced by considerations other than the best interest of the university. …
Randall Tobias, former chair of the IU Board of Trustees as well as a former U.S. Ambassador and head of U.S. Foreign Aid, condemned Steele’s post.
“I want to go on record that I find it appalling that ANY responsible person would say such a thing about anyone, but especially a person whose public statements reflect on the institution she has been appointed to help govern,” Tobias wrote in a Facebook post. “It is in my view a statement that is both reprehensible and abhorrent and should not stand unchallenged by those who care about the standards and values of Indiana University and those charged with leading it.”
The Board of Trustees has not responded to a request for comment. They have a regularly scheduled meeting Friday [at my time of writing, that’s tomorrow] at IU Indianapolis.
Mike Braun appointed as a trustee someone who had already, famously, got into trouble with an institution to which she owed some decorum. Who could have thought this would happen again?
Well, I could have. Because if a person has established a “personal brand” of a sort, and had some success with it, in their mind brand maintenance takes precedence over any loyalty to an institution (yes, she is loyal to MAGA, but that’s because it is a brand choice). Her brand as being vociferously anti-vaccination meant that she could not let the Fauci hearings slip by without trying to gather clicks and likes, even if, as Mr. Tobias says above, it does not reflect well on the institution of which she is expected to play a role in governance. IU comes second.
Braun should have known this.
Which brings me back to the ASU degree in Content Creation. Most kids make dumb social media posts. Even distinguished retired professors who post on Substack have a made a few. That’s par for the course these days. But to make social media a career, to create that personal brand, is a different thing; the past can’t be discarded when applying for a more mundane job, and the present social media brand will either have to be put in the archives, or scaled back to harmless fare like cat pictures and Thai recipes. You can’t “tell it like it is” when you work for a firm in any sort of position of authority.
I was working in mid-level administration when I made a post about how the existence of tenure posed distinct challenges in long-run planning for universities (which is I think obviously true) but someone interpreted it as a statement that we should abolish tenure. It was not what I was saying, but even the hint that I might be got me into no end of trouble with my bosses, understandably.
Does the new degree program explain that? Your personal brand might mean anything – many people establish a personal brand by being truly appalling, save for like-minded followers, and, when the brand begins to rust, where does that leave you?
Universities need to remind their students, who I don’t think are fully aware of this, that freedom of speech, which is a very good thing, comes with taking responsibility for your speech, and that some people and some firms might want to cross to the other side of the street when they see you coming based on things you have said. There are consequences to the “content” you “create”.
Cross-posted at https://michaelrushton.substack.com/
- John Waters, Now 80, On What He’s Most Proud Of

“That I’ve been able to have this career, doing what I want, for sixty years. Hollywood’s been fair to me. I was always understood, I always had an audience. … I have more jobs than I’ve ever had in my life, so I’m not looking for a new one.” – The Hollywood Reporter
ISSUES
- Italian Police Recover Cézanne, Matisse, And Renoir Stolen From Private Museum

The Carabinieri have regained possession of Renoir’s “Fish,” Cézanne’s “Still Life with Cherries,” and Matisse’s “Odalisque on the Terrace,” which were stolen from the Magnani Rocca Foundation near Parma this past March. – AP
- What The Trump Administration’s Exhibition Of “Patriotic” Art Says About Patriotism And Art

“Now, in service of an ideology that brooks no deviation from blind nationalism, Passport to Patriotism advances a shallow vision of U.S. identity with all the nuance of a propaganda reel and all the sophistication of the art project your first-grader brought home on Flag Day.” – Slate (MSN)
- Counting Up The Cultural Heritage Damage Russia Has Done In Ukraine

The affected sites include 196 arts education institutions, 141 museums and galleries, and historic sites on UNESCO’s World Heritage List. Cultural institutions across 24% of Ukrainian territories and nearly half of the country’s community cultural centers have been damaged during Russia’s prolonged and deadly campaign. – Hyperallergic
- Who Stole 200 Gold Mozart Statues In Salzburg?

More than 200 gold-colored Mozart figures have vanished from a public art installation in Salzburg, forcing organizers to end part of the exhibition early. – Deutsche Welle
- Kennicott: How DC’s Freedom Plaza Became A Battleground

The statuary ensemble, which also includes a new 23-foot rendering of a female figure dubbed “The Spirit of Liberty,” is one of the most cogent and confrontational expressions of the Trump administration’s views on race, urban design and public space. – Washington Post
MEDIA
- Kennedy Center Board Votes To Put Trump’s Name Back On The Kennedy Center
According to the resolution approved by the Trump-allied board, the inscription underneath the institution’s name would read: “Restored and Renovated by President Donald J. Trump.” – The New York Times
- Live Events Have Become Essential Income For Publishers
Events and related digital revenue are projected to account for half of Time’s total revenue in 2026, up from 28% in 2023, the company confirmed to TheWrap. Time expects to hold 47 events this year, up from 11 in 2022. – The Wrap (MSN)
- The Costs That Are Hitting Australian Performing Arts Companies The Hardest
For a closer look at which costs are worrying Australian performing arts companies the most right now, ArtsHub spoke to a range of company executives about their greatest concerns, and how they think the sector can curb these negative trends over the long term. – ArtsHub
- Move Over, Tilly Norwood: AI Companies Are Creating A New Crop Of Characters, Hoping They’ll Become Stars
One company, Inception Point AI, has “a cohort of more than 100 personas, each with its own market-friendly niche, that could be deployed to host podcasts, star in YouTube videos, converse with followers and — in the company’s loftiest vision — one day navigate the physical world in a robotic body.” – The New York Times
- The New Performing Arts Center In Morocco’s Capital Is One Of Zaha Hadid’s Last Projects
The Royal Theatre of Rabat, which includes an 1,800-seat main auditorium, a 520-seat performance space, and a 7,000-seat outdoor amphitheater, was largely completed in 2021 but only opened this year. It’s planned as an international platform for Moroccan, Arabic and African music, dance and theater — and Western pop. – The New York Times
MUSIC
- When A Mother Jones Writer Asked Claude The AI Bot To Write A Novel
David Corn gave the Anthropic software a pleasantly meta seven-sentence plot summary as a prompt. Several minutes later, Claude produced a 6,000-word manuscript. Corn replied that that wasn’t novel-length, and Claude served up a narrative eight times the length. Corn: “I ’ll cut to the chase: The novel isn’t so bad.” – Mother Jones
- Publishing Industry Sold $32.5 Billion Worth Of Books In 2025
Looking at trends in the trade category, which includes religion books, sale rose 2.7% overall to $21.7 billion. The increase was led by religious presses, whose sales rose 9.3%, to $2.2 billion. Adult fiction sales had the second biggest sales increase, with revenue up 3.9%, to $7.1 billion. – Publishers Weekly
- Canada’s Top Literary Award Broke With Its Sponsor. Now A Foundation Has Come To Its Rescue.
Early last year the Giller Prize broke ties with its longtime sponsor Scotiabank — leaving it without the means to support the C$100,000 award and other programs. Now the foundation which stepped up with C$! million in bridge funding has made a C$4 million donation to keep the Giller going longer-term. – The Canadian Press (MSN)
- Judging Books By Their Covers
We can thank the Preraphaelite coterie for this tendency. ” – LitHub
- Companies Using AI To Create Writing Are Missing The Entire Point Of Books
“It speaks about the creative process as though it were something getting in the way of our creativity, slowing us down, rather than being the path that leads us to it. Then again, it’s no surprise that a capitalist venture focuses on the product and speed to market.” – Irish Times
PEOPLE
- Italian Police Recover Cézanne, Matisse, And Renoir Stolen From Private Museum
The Carabinieri have regained possession of Renoir’s “Fish,” Cézanne’s “Still Life with Cherries,” and Matisse’s “Odalisque on the Terrace,” which were stolen from the Magnani Rocca Foundation near Parma this past March. – AP
- Royal Shakespeare Co. Postpones Lesbian “Othello” Starring Sharon D Clarke
The production, which had been scheduled for next February and March at Stratford-upon-Avon, is being postponed to a yet-to-be-announced date while the 60-year-old Clarke undergoes treatment for cancer. – The Guardian
- AI Stops Stealing And Starts Signing Contracts
Good Morning,
The AI fight is quietly becoming an AI negotiation. BMG is the first major rightsholder since Warner to license its catalog to Suno (Music Business Worldwide) — which moves the question from whether AI companies get the music to what they pay for it.
The more revealing experiments are onstage. At the Edinburgh Fringe, stand-ups are using AI as both material and scene partner (The New York Times); comedy is a brutal test bed, because people either laugh or it don’t. And a Mother Jones writer commissioned a novel from Claude, coming away less struck by the prose than by what the exercise exposed about authorship (Mother Jones).
Then Washington. The Kennedy Center board voted to restore Trump’s name to the building, with an inscription crediting him for renovation that hasn’t happened (?) (The New York Times). Meanwhile the Post documents the year’s damage to the National Symphony: donations 25 percent short of expectations even as the orchestra cut costs (Washington Post).
In Salzburg, two-thirds of a 320-figure Mozart installation has vanished (AP). Somebody out there is putting together a very odd collection.
All of today’s stories below.
- The Personal Brand Generation

Last week I learned that Arizona State University had launched a new degree program, a Bachelor of Arts in Content Creation, which can be taken either online or in-person:
Do you dream of monetizing your video channel or making social media your career? Arizona State University’s online Bachelor of Arts in content creation prepares you to become a strategic storyteller who thrives in the rapidly evolving creator economy. This online program teaches you how to create powerful content across video, podcasts, social media and emerging platforms while building your personal brand. You’ll learn the art and science of digital influence to grow your audience and build the foundation for monetizing your content.
It is difficult to know where to start with this program aimed at the delusions of teenagers, and at separating their parents from their money. It suggests that “powerful content” can be made without having taken the trouble to learn anything about anything: If Paul Krugman can have a really successful podcast about economics, why can’t Kyle from Flagstaff make one? It suggests you can make a personal brand without yet having fully formed your character and values. It suggests that a four-year degree is the most effective way to get any good at this sort of thing. And it hides the fact that monetized social media exists in a superstar economy, with very few actually able to earn a living, and very many getting virtually nothing from it.
Now if I had to act as an advocate for ASU, what could I say to defend the program? I could say “well, your university in Indiana has a top flight music school, and only a handful of students, if that, are going to reach Joshua Bell levels of success, but they can take what they learn there into teaching, and playing in their local orchestra, and such, even if they never get a record contract or a world tour. And the same is true for our content creation program.”
But is it? If you put all your effort post-graduation into “building your personal brand”, and that won’t pay the rent, what then?
Sage Steele is a graduate of Indiana University, and went on to success as a commentator on ESPN. But a controversy arose: on a podcast in 2021 she complained that ESPN and its parent company Disney+ had forced her to get a Covid vaccine as a condition of work. She made a public apology to the network for what she had said, but later said the apology was forced and violated her rights to free speech. She sued, and an out-of-court settlement was reached in 2023, as she moved on from ESPN.
She went forward with her social media career. Her YouTube show has 226K subscribers. She is also active on other platforms, Insta and X and all the rest. Her “personal brand” is being an outspoken MAGA, the sort who “tells it like it is” where “it” is whatever Donald Trump thinks it is.

In May of 2025, Indiana governor Mike Braun signed a bill that would end the ability of IU alumni to elect three members to the university’s Board of Trustees, so that he could make all such appointments himself, and in June he removed the three sitting elected trustees in favor of his own appointees. One of them was Sage Steele.
Last week, in the wake of Republican politicians thinking our national priority right now ought to be interrogating Anthony Fauci, she posted this:

This post actually has a content warning on X, which is rather a high bar. And the post seems to violate an IU Board of Trustees policy. Indiana Public Media reports:
The IU trustees’ code of conduct includes this: “…Trustees (are to) to act in good-faith and in a manner that the Trustee reasonably believes to be in the best interests of Indiana University and its public purposes, rather than their own interests or the interests of another person or organization, and to avoid conflicts of interest. The Trustee must not act out of expedience, avarice, or self-interest.”
The code also states trustees should avoid situations where their personal interests or those of their immediate family members or close associates would cause a person to think their actions are influenced by considerations other than the best interest of the university. …
Randall Tobias, former chair of the IU Board of Trustees as well as a former U.S. Ambassador and head of U.S. Foreign Aid, condemned Steele’s post.
“I want to go on record that I find it appalling that ANY responsible person would say such a thing about anyone, but especially a person whose public statements reflect on the institution she has been appointed to help govern,” Tobias wrote in a Facebook post. “It is in my view a statement that is both reprehensible and abhorrent and should not stand unchallenged by those who care about the standards and values of Indiana University and those charged with leading it.”
The Board of Trustees has not responded to a request for comment. They have a regularly scheduled meeting Friday [at my time of writing, that’s tomorrow] at IU Indianapolis.
Mike Braun appointed as a trustee someone who had already, famously, got into trouble with an institution to which she owed some decorum. Who could have thought this would happen again?
Well, I could have. Because if a person has established a “personal brand” of a sort, and had some success with it, in their mind brand maintenance takes precedence over any loyalty to an institution (yes, she is loyal to MAGA, but that’s because it is a brand choice). Her brand as being vociferously anti-vaccination meant that she could not let the Fauci hearings slip by without trying to gather clicks and likes, even if, as Mr. Tobias says above, it does not reflect well on the institution of which she is expected to play a role in governance. IU comes second.
Braun should have known this.
Which brings me back to the ASU degree in Content Creation. Most kids make dumb social media posts. Even distinguished retired professors who post on Substack have a made a few. That’s par for the course these days. But to make social media a career, to create that personal brand, is a different thing; the past can’t be discarded when applying for a more mundane job, and the present social media brand will either have to be put in the archives, or scaled back to harmless fare like cat pictures and Thai recipes. You can’t “tell it like it is” when you work for a firm in any sort of position of authority.
I was working in mid-level administration when I made a post about how the existence of tenure posed distinct challenges in long-run planning for universities (which is I think obviously true) but someone interpreted it as a statement that we should abolish tenure. It was not what I was saying, but even the hint that I might be got me into no end of trouble with my bosses, understandably.
Does the new degree program explain that? Your personal brand might mean anything – many people establish a personal brand by being truly appalling, save for like-minded followers, and, when the brand begins to rust, where does that leave you?
Universities need to remind their students, who I don’t think are fully aware of this, that freedom of speech, which is a very good thing, comes with taking responsibility for your speech, and that some people and some firms might want to cross to the other side of the street when they see you coming based on things you have said. There are consequences to the “content” you “create”.
Cross-posted at https://michaelrushton.substack.com/
- John Waters, Now 80, On What He’s Most Proud Of
“That I’ve been able to have this career, doing what I want, for sixty years. Hollywood’s been fair to me. I was always understood, I always had an audience. … I have more jobs than I’ve ever had in my life, so I’m not looking for a new one.” – The Hollywood Reporter
PEOPLE
- Italian Police Recover Cézanne, Matisse, And Renoir Stolen From Private Museum
The Carabinieri have regained possession of Renoir’s “Fish,” Cézanne’s “Still Life with Cherries,” and Matisse’s “Odalisque on the Terrace,” which were stolen from the Magnani Rocca Foundation near Parma this past March. – AP
- Royal Shakespeare Co. Postpones Lesbian “Othello” Starring Sharon D Clarke
The production, which had been scheduled for next February and March at Stratford-upon-Avon, is being postponed to a yet-to-be-announced date while the 60-year-old Clarke undergoes treatment for cancer. – The Guardian
- AI Stops Stealing And Starts Signing Contracts
Good Morning,
The AI fight is quietly becoming an AI negotiation. BMG is the first major rightsholder since Warner to license its catalog to Suno (Music Business Worldwide) — which moves the question from whether AI companies get the music to what they pay for it.
The more revealing experiments are onstage. At the Edinburgh Fringe, stand-ups are using AI as both material and scene partner (The New York Times); comedy is a brutal test bed, because people either laugh or it don’t. And a Mother Jones writer commissioned a novel from Claude, coming away less struck by the prose than by what the exercise exposed about authorship (Mother Jones).
Then Washington. The Kennedy Center board voted to restore Trump’s name to the building, with an inscription crediting him for renovation that hasn’t happened (?) (The New York Times). Meanwhile the Post documents the year’s damage to the National Symphony: donations 25 percent short of expectations even as the orchestra cut costs (Washington Post).
In Salzburg, two-thirds of a 320-figure Mozart installation has vanished (AP). Somebody out there is putting together a very odd collection.
All of today’s stories below.
- The Personal Brand Generation

Last week I learned that Arizona State University had launched a new degree program, a Bachelor of Arts in Content Creation, which can be taken either online or in-person:
Do you dream of monetizing your video channel or making social media your career? Arizona State University’s online Bachelor of Arts in content creation prepares you to become a strategic storyteller who thrives in the rapidly evolving creator economy. This online program teaches you how to create powerful content across video, podcasts, social media and emerging platforms while building your personal brand. You’ll learn the art and science of digital influence to grow your audience and build the foundation for monetizing your content.
It is difficult to know where to start with this program aimed at the delusions of teenagers, and at separating their parents from their money. It suggests that “powerful content” can be made without having taken the trouble to learn anything about anything: If Paul Krugman can have a really successful podcast about economics, why can’t Kyle from Flagstaff make one? It suggests you can make a personal brand without yet having fully formed your character and values. It suggests that a four-year degree is the most effective way to get any good at this sort of thing. And it hides the fact that monetized social media exists in a superstar economy, with very few actually able to earn a living, and very many getting virtually nothing from it.
Now if I had to act as an advocate for ASU, what could I say to defend the program? I could say “well, your university in Indiana has a top flight music school, and only a handful of students, if that, are going to reach Joshua Bell levels of success, but they can take what they learn there into teaching, and playing in their local orchestra, and such, even if they never get a record contract or a world tour. And the same is true for our content creation program.”
But is it? If you put all your effort post-graduation into “building your personal brand”, and that won’t pay the rent, what then?
Sage Steele is a graduate of Indiana University, and went on to success as a commentator on ESPN. But a controversy arose: on a podcast in 2021 she complained that ESPN and its parent company Disney+ had forced her to get a Covid vaccine as a condition of work. She made a public apology to the network for what she had said, but later said the apology was forced and violated her rights to free speech. She sued, and an out-of-court settlement was reached in 2023, as she moved on from ESPN.
She went forward with her social media career. Her YouTube show has 226K subscribers. She is also active on other platforms, Insta and X and all the rest. Her “personal brand” is being an outspoken MAGA, the sort who “tells it like it is” where “it” is whatever Donald Trump thinks it is.

In May of 2025, Indiana governor Mike Braun signed a bill that would end the ability of IU alumni to elect three members to the university’s Board of Trustees, so that he could make all such appointments himself, and in June he removed the three sitting elected trustees in favor of his own appointees. One of them was Sage Steele.
Last week, in the wake of Republican politicians thinking our national priority right now ought to be interrogating Anthony Fauci, she posted this:

This post actually has a content warning on X, which is rather a high bar. And the post seems to violate an IU Board of Trustees policy. Indiana Public Media reports:
The IU trustees’ code of conduct includes this: “…Trustees (are to) to act in good-faith and in a manner that the Trustee reasonably believes to be in the best interests of Indiana University and its public purposes, rather than their own interests or the interests of another person or organization, and to avoid conflicts of interest. The Trustee must not act out of expedience, avarice, or self-interest.”
The code also states trustees should avoid situations where their personal interests or those of their immediate family members or close associates would cause a person to think their actions are influenced by considerations other than the best interest of the university. …
Randall Tobias, former chair of the IU Board of Trustees as well as a former U.S. Ambassador and head of U.S. Foreign Aid, condemned Steele’s post.
“I want to go on record that I find it appalling that ANY responsible person would say such a thing about anyone, but especially a person whose public statements reflect on the institution she has been appointed to help govern,” Tobias wrote in a Facebook post. “It is in my view a statement that is both reprehensible and abhorrent and should not stand unchallenged by those who care about the standards and values of Indiana University and those charged with leading it.”
The Board of Trustees has not responded to a request for comment. They have a regularly scheduled meeting Friday [at my time of writing, that’s tomorrow] at IU Indianapolis.
Mike Braun appointed as a trustee someone who had already, famously, got into trouble with an institution to which she owed some decorum. Who could have thought this would happen again?
Well, I could have. Because if a person has established a “personal brand” of a sort, and had some success with it, in their mind brand maintenance takes precedence over any loyalty to an institution (yes, she is loyal to MAGA, but that’s because it is a brand choice). Her brand as being vociferously anti-vaccination meant that she could not let the Fauci hearings slip by without trying to gather clicks and likes, even if, as Mr. Tobias says above, it does not reflect well on the institution of which she is expected to play a role in governance. IU comes second.
Braun should have known this.
Which brings me back to the ASU degree in Content Creation. Most kids make dumb social media posts. Even distinguished retired professors who post on Substack have a made a few. That’s par for the course these days. But to make social media a career, to create that personal brand, is a different thing; the past can’t be discarded when applying for a more mundane job, and the present social media brand will either have to be put in the archives, or scaled back to harmless fare like cat pictures and Thai recipes. You can’t “tell it like it is” when you work for a firm in any sort of position of authority.
I was working in mid-level administration when I made a post about how the existence of tenure posed distinct challenges in long-run planning for universities (which is I think obviously true) but someone interpreted it as a statement that we should abolish tenure. It was not what I was saying, but even the hint that I might be got me into no end of trouble with my bosses, understandably.
Does the new degree program explain that? Your personal brand might mean anything – many people establish a personal brand by being truly appalling, save for like-minded followers, and, when the brand begins to rust, where does that leave you?
Universities need to remind their students, who I don’t think are fully aware of this, that freedom of speech, which is a very good thing, comes with taking responsibility for your speech, and that some people and some firms might want to cross to the other side of the street when they see you coming based on things you have said. There are consequences to the “content” you “create”.
Cross-posted at https://michaelrushton.substack.com/
- John Waters, Now 80, On What He’s Most Proud Of
“That I’ve been able to have this career, doing what I want, for sixty years. Hollywood’s been fair to me. I was always understood, I always had an audience. … I have more jobs than I’ve ever had in my life, so I’m not looking for a new one.” – The Hollywood Reporter
THEATRE
VISUAL
- Are We Close To Locating Where Consciousness Lives In The Brain?
Most discussions of AI and consciousness ask whether machines can experience anything. But maybe the real mystery is: If consciousness is not fundamentally related to higher cognition, then what kind of phenomenon is it? – Noema
- Do We Lose Our Minds In Big Crowds?
In popular culture and pop psychology, crowds are often associated with strong emotions, excessive emotional expression and the uncritical spread of emotions. Commentators often link that crowd emotion in turn with uncontrolled behaviour and, in some cases, mindless violence. – Psyche
- Unlocking The Mysteries Of Hegel
In both its depth and breadth, Hegel’s philosophy is perhaps rivalled only by that of Aristotle. – Psyche
- When Is Stereotyping Useful?
Generalising comes so naturally that few of us are at any risk of undergeneralising, so we give it little thought. The focus on overgeneralising is understandable given its potential costs, such as the child assuming that a dangerous dog is just like the friendly dogs they’ve encountered to date. – Aeon
- The Complications Of Proving You’re Human
Now the problem is how to let in the good bots (like the avatar you send to the Gap to buy you a new pair of pants) and keep out the bad bots (like the thief trying to scrape the data of every Gap customer). The rest of us have to be our own bot detectors. – The New Yorker












