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Think TikTok Is Ultimately Too Silly To Matter? Think Again

AUDIENCE, MEDIA Posted: July 29, 2020 7:02 am

“The ubiquitous app built on short video clips seems frivolous at first, with its lip-synching, dance challenges and goofball celebrities. But this is how a rising generation communicates across the globe.” (It is also, writes Daniel Malloy, “the uncut heroin of social media apps.”) “And the app — thanks to its obscenely valuable Chinese parent company — now is at the heart of geopolitical strife between the world’s biggest powers. Today’s [OZY] Sunday magazine explores TikTok’s rise, its addictive joys, its challenges and what will replace it if it crumbles.” – OZY

AUDIENCE, MEDIA Published: 07.25.20

Read the story in OZY Published: 07.25.20

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