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AT&T Paid Billions For A Satellite TV Service That Audiences Are Fleeing By The Millions

AUDIENCE, MEDIA Posted: February 2, 2020 6:00 am

DirecTV must have seemed like a good deal in 2015. Now, it’s absolutely hemorhagging subscribers – nearly 3 million last year alone. It’s been a dizzying fall. “DirecTV was an invention of Hughes Aircraft Co., which was founded by eccentric aviator Howard Hughes in 1932. … The service launched in 1994, attracting customers in rural areas that lacked cable TV coverage. Within a decade, DirecTV had 13 million customers. Its groundbreaking NFL Sunday Ticket package proved a big hit with sports bars and die-hard football fans.”- Los Angeles Times

AUDIENCE, MEDIA Published: 01.31.20

Read the story in Los Angeles Times Published: 01.31.20

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