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Today’s Theme Parks Are More Immersive, Interactive

AUDIENCE, ISSUES Posted: January 17, 2020 1:01 pm

Say goodbye, at least for the foreseeable future, to the topic-focused lands of yore such as Adventureland or Fantasyland, and think instead of story- and plot-driven lands that will place guests in the midst of an ongoing narrative, which bring with it new opportunities and challenges. They are, in essence, to quote the narration of the recent Disney+ docu-series “The Imagineering Story,” lands that represent a “living theater” where the guest can “play make-believe.” – Los Angeles Times

AUDIENCE, ISSUES Published: 01.17.20

Read the story in Los Angeles Times Published: 01.17.20

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