It’s part of “a new initiative by Apple called [AR]T — a curation of augmented reality art, featured in a series of guided walks. Apple worked with the New Museum to select the artists: Nick Cave, Nathalie Djurberg, Hans Berg, Cao Fei, Carsten Höller, Pipilotti Rist and John Giorno. Each created an augmented reality work that’s been choreographed into the landscape of the tour, playing with the canvas of public space.” – The New York Times