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James Corden’s Success In U.S. Based On YouTube, Not Broadcast TV, Says Producer

AUDIENCE, MEDIA Posted: August 31, 2016 4:30 am

“‘When I get in in the morning I will check our YouTube hits before I check our overnights [ratings],’ said Ben Winston, the man behind Corden’s hit The Late Late Show. ‘The overnights just tell us who managed to stay awake. The YouTube hits tell us which bits flew.'”

AUDIENCE, MEDIA Published: 08.26.16

Read the story in The Guardian Published: 08.26.16

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