The Air is Thin Up Here
This conversation reminds me of the time six years ago when Wallace Foundation and RAND released Gifts of the Muse - Reframing the Debate about the Benefits of the Arts. After providing us with a terrifically erudite accounting of arts benefits, the authors' lead recommendation in the last chapter was to "develop language for discussing intrinsic benefits." And I wondered, whose job is it to create this new language? (Frankly, I'd hoped RAND might make some suggestions...) I imagined a room somewhere in the sub-basement of the NEA where wordsmiths were earnestly hammering away at new framing language that will, once and for all, tickle the funnybone of policymakers and convince them that the arts really matter.
I can contribute one data point to the language conversation. A few years ago, I led some focus groups with caregivers of children in low-income Dallas neighborhoods, in connection with the Thriving Minds creative learning initiative. We tested three terms for salience: 1) "arts activities," 2) "cultural activities," and 3) "creative activities," with the following results:
- The word "creative" had strongly positive connotations associated with awakening the imagination, interaction and freedom of choice. It was also seen as a gender-positive term for boys who might feel social pressure not to get involved with "arts" activities.
- "Cultural activities" were generally expected to be heritage-based and culturally-specific, and thus not for everybody.
- "Arts Activities" took on the meaning of arts and crafts.
I can only imagine how they would've reacted to "Expressive Life."
The notion that every citizen has a right to an expressive life is a powerful and galvanizing idea, and a good platform for debate about copyright law and other policy reforms. I like it, I really do. But will it translate from insider to outsider? From policy circles to lawmakers and plain folk who care deeply about culture? It depends on who we want to influence, and what we want from them. Maybe we just need to hire really expensive lobbyists? (:~>)
As policy language goes, I am partial to 'creative vitality' as a core element of quality of life, and to 'creative capital' as the thing that gets measured. This train has already left the station. Creative Scotland. Creative New Zealand. The Creative Campus program, funded by the Duke Foundation and administered by Arts Presenters, is a good example. Increasingly, arts presenters are recasting themselves as catalysts of creativity in their communities, not just as presenters of touring artists. Business schools are looking to design firms for new ways of teaching young entrepreneurs how to think more creatively. Given all the positive energy around 'creative vitality,' and the direct links to civic engagement and economic competitiveness, I have to wonder why we would want to jump from the creative vitality train to the expressive life express.
Adrian Ellis; Alan Brown; Andras Szanto; Andrew Taylor; Bau Graves; Douglas McLennan; Ellen Lovell; Bill Ivey, William James; James Early; Jim Smith; Lewis Hyde; Marian Godfrey; Martha Bayles; Nihar Patel; Russell Taylor; Sam Jones; Steven Tepper
Contact us Click here to send us an email... more
AJ BlogsAJBlogCentral | rss
Terry Teachout on the arts in New York City
Andrew Taylor on the business of arts & culture
rock culture approximately
Laura Collins-Hughes on arts, culture and coverage
Richard Kessler on arts education
Douglas McLennan's blog
Dalouge Smith advocates for the Arts
Art from the American Outback
Chloe Veltman on how culture will save the world
For immediate release: the arts are marketable
No genre is the new genre
David Jays on theatre and dance
Paul Levy measures the Angles
Judith H. Dobrzynski on Culture
John Rockwell on the arts
innovations and impediments in not-for-profit arts
Jan Herman - arts, media & culture with 'tude
Apollinaire Scherr talks about dance
Tobi Tobias on dance et al...
Howard Mandel's freelance Urban Improvisation
Focus on New Orleans. Jazz and Other Sounds
Doug Ramsey on Jazz and other matters...
Jeff Weinstein's Cultural Mixology
Martha Bayles on Film...
Fresh ideas on building arts communities
Greg Sandow performs a book-in-progress
Harvey Sachs on music, and various digressions
Bruce Brubaker on all things Piano
Kyle Gann on music after the fact
Greg Sandow on the future of Classical Music
Norman Lebrecht on Shifting Sound Worlds
Joe Horowitz on music
Jerome Weeks on Books
Scott McLemee on books, ideas & trash-culture ephemera
Wendy Rosenfield: covering drama, onstage and off
Public Art, Public Space
Regina Hackett takes her Art To Go
John Perreault's art diary
Lee Rosenbaum's Cultural Commentary