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How Do You Measure Impact Of A Movie Or TV Show?

MEDIA Posted: July 9, 2014 8:49 am

“What actually gets people moving? Do grant-supported media projects incite change, or are they simply an expensive way of preaching to the choir? Ultimately, the answers may help determine which projects get financed, which formats are favored and how stories are structured.”

MEDIA Published: 07.07.14

Read the story in The New York Times Published: 07.07.14

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