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Broadway’s Average Ticket Price… Isn’t That A Problem?

THEATRE Posted: May 29, 2014 6:55 am

“While articles may be trumpeting record revenues and record attendance, they’re either downplaying, avoiding or ignoring the true breaking of the $100 threshold, preferring to lead with the allure of numbers in the millions (attendance) or billions (dollars). That’s a shame, because in terms of what matters to the average audience member, the average ticket price seems much more essential news.”

THEATRE Published: 05.28.14

Read the story in Howard Sherman Published: 05.28.14

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