A quick note about what’s going on to your right:
- Stuff about the blog, stuff about me, Contact.
- Subscribe to the newsletter, for a newsletter that I have yet to write because I haven’t decided on the format yet. I plan on including a list of the longer posts, a recap of the Friday interviews, and – as any good newsletter-sender should have – exclusive content. To be determined exclusive content, but it will be exclusive, don’t you worry. I’ll send this out once a month.
- Subscribe to this blog’s feed, see RSS Feeds.
- Archives, I think this is clear.
- The Sites section is a list of my four favorite websites (that are applicable to the performing arts – I mean, I like Google, obviously, but there’s no need to mention that here). Please do not hesitate to contact me (see first bullet) when you come across great sites yourself.
- Success/Disaster of the Week. I want to encourage people to send me their marketing/publicity success and not-so-successes so I can post them. I strongly believe in stealing each other’s ideas to improve the industry as a whole.
- Resources. With the help of my trusty assistant Allegra (actually, she did it all), I’ve compiled step-by-step instructions on marketing platforms – YouTube, MySpace, etc. – that may seem daunting, but are actually quite easy to manage.
Lastly, I wanted to let you know that every Friday, I will post an interview with someone in the marketing/publicity fields on specific topics. Look for photography phenom Christopher Owyoung tomorrow. If there’s a topic you’re dying to know about (err, within the limitations of this blog), I’m happy to hunt someone down to ask about it.
Thanks for reading!