For immediate release: the arts are marketable
started First Chair Promotion in 2007. She currently represents Hilary Hahn, Gabriel Kahane, David Lang, Eric Owens, Michael Gordon, Hélène Grimaud, Sondra Radvanovsky, Julia Wolfe, Orpheus Chamber Orchestra, Paul Jacobs, Jean-Yves Thibaudet, Lawrence Brownlee, Spring For Music, Jonathan Biss, and Esa-Pekka Salonen. Read More…
Why don't we apply the successful marketing and publicity campaigns we see in our everyday lives to the performing arts? Great ideas are right there, ripe for the emulating. And who's responsible for the wide-reaching problems in ticket sales and … [Read More...]
Jan 18-22, 2010: I hosted a virtual panel on when and how artists, managers, journalists, presenters and publicists single out musicians for being "special" in their promotion and career-building efforts. Participants included musician, pianist … [Read More...]
an ArtsJournal blog

Recent Comments
dbmec0 on In which classical music dies yet again
Where were the ushers when they were needed. No one I know condones the video.Ariel on In which classical music dies yet again
Mr. Zimerman must unfortunately deal with dim wits who find nothing wrong with his being upset by being filmed in...dbmec0 on In which classical music dies yet again
yes, poor Mr. Self-absorbed Zimerman, blaming the evil free expression of Internet You Tube ...MWnyc on In which classical music dies yet again
Excellent choice of video. I'm sure Zimerman is really feeling the heat.MWnyc on Choosing right
Great to see you back!Anna Chopik on Hair today, gone tomorrow
Jurowski looks like grandmaStevie Zimmerman on Hair today, gone tomorrow
Many years ago my amazing talented conductor-husband was reviewed in a London paper, whilst conducting the City of London...Reiner Torheit on R.I.P. Authenticity, you had a good run
Tweeting is for twits. I've noticed that the level to which performers are involved in social media is in direct inverse...MWnyc on Hair today, gone tomorrow
I think Nelsons is the clear winner in the Hair competition, with Yannick as runner-up. (Maybe he and Rattle could...Lucy in Ct on Bravo!
What a beautiful tribute to such a great pianist! I have been listening to Van Cliburn since I was a...