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Greg Sandow on the future of classical music

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Archives for 2017

Classical music — the definition

February 2, 2017 by Greg Sandow

Continuing from my last post, about how to define classical music… My students — in my Juilliard course on classical music’s future — came up with a definition that I think works. It happens to be the definition I worked out years ago for myself, but I didn’t lead the students to it. They found it on their own. It’s in two parts. First, classical music is the music of the European tradition. Both the art and entertainment music, it’s important to say. Because we have the idea that classical music is, by nature, high art. But in past … [Read more...]

What is classical music?

January 31, 2017 by Greg Sandow

This question deeply engages the students in my graduate course on the future of classical music, which I teach at Juilliard each spring. The link takes you to the week by week class schedule, with links to all assignments. For an overview of the course, go here. And this is an important question. We need a new audience. But how are we going to get one if we can’t tell people why classical music is valuable? And how can we do that if we don’t know what classical music is? Without, that is, falling back on boilerplate — resounding phrases … [Read more...]

What our new audience wants

January 26, 2017 by Greg Sandow

Over and over I’ve said that our classical music world doesn’t feel like the world outside, the world most people live in. Including our hoped-for new audience! Not that I’m the only one saying this. But one organization that did something to address the problem, bigtime, is the California Symphony, spearheaded by its executive director, Aubrey Bergauer. So, without another word, I’ll link to Aubrey’s post on the orchestra’s blog, a post called “Orchestra X: The Results.” Some excerpts: Back in August, we rolled out a new program called … [Read more...]

Getting back on track

January 9, 2017 by Greg Sandow

Happy new year, everyone! I've been slow restarting here. Much holiday travel and happiness, and a weekend in our country house, flying Rafa's new remote control helicopter clear over the roof. And then preparations for my spring semester Juilliard course, Classical Music in an Age of Pop. The link takes you to last year's class schedule, with all assignments, but this year's will be reasonably similar. For a shorter read, here's a course overview. And now… …I'll tease some upcoming blog posts… How will we know when classical music is truly … [Read more...]

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Greg Sandow

Though I've been known for many years as a critic, most of my work these days involves the future of classical music -- defining classical music's problems, and finding solutions for them. Read More…

About The Blog

This started as a blog about the future of classical music, my specialty for many years. And largely the blog is still about that. But of course it gets involved with other things I do — composing music, and teaching at Juilliard (two courses, here … [Read More...]

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How to write a press release

As a footnote to my posts on classical music publicists, and how they could do better, here's a post I did in 2005 -- wow, 11 years ago! --  about how to make press releases better. My examples may seem fanciful, but on the other hand, they're almost … [Read More...]

The future of classical music

Here's a quick outline of what I think the future of classical music will be. Watch the blog for frequent updates! I Classical music is in trouble, and there are well-known reasons why. We have an aging audience, falling ticket sales, and — in part … [Read More...]

Timeline of the crisis

Here — to end my posts on the dates of the classical music crisis  — is a detailed crisis timeline. The information in it comes from many sources, including published reports, blog comments by people who saw the crisis develop in their professional … [Read More...]

Before the crisis

Yes, the classical music crisis, which some don't believe in, and others think has been going on forever. This is the third post in a series. In the first, I asked, innocently enough, how long the classical music crisis (which is so widely talked … [Read More...]

Four keys to the future

Here, as promised, are the key things we need to do, if we're going to give classical music a future. When I wrote this, I was thinking of people who present classical performances. But I think it applies to all of us — for instance, to people who … [Read More...]

Age of the audience

Conventional wisdom: the classical music audience has always been the age it is now. Here's evidence that it used to be much younger. … [Read More...]

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