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Life's A Pitch

For immediate release: the arts are marketable

Double skim Venti iced mocha no whip

July 9, 2009 by Amanda Ameer

Is it possible that our generation has become so absorbed with the Entitlement of Free that it will to refuse to pay $5 per month for The New York Times? Or is that so not the point. [Via Gawker.]

At long last, the New York Times may have figured out how to make money off its website: by charging for it.

Bloomberg reports
that the NYT is floating the idea of charging $5 a month to access its
website in a survey of readers. (It also asked if subscribers would be
willing to pay $2.50 per month).

…If all 650,000 print subscribers paid $5 a month for the website, that
would be an instant $39 million per year. More likely, many people
would choose either only the print subscription (old people) or only
the online subscription (non-old people). That means that the NYT could
potentially sell many more online subscriptions than it sells print
subscriptions. Its website is orders of magnitudes more popular than
its print product already.

Also on Gawker today, the demise of the democratic comment system. Gawker: Encouraging People To Not Be Idiots Since 2009.

Filed Under: Main

Comments

  1. Richard Edward Horner says

    July 9, 2009 at 11:42 pm

    Well, not exactly.
    I wouldn’t pay for a New York Times subscription today because there exist so many other ways for me to get my news online for free. Some are more hilarious too (like Fark).
    As for the Gawker comment system, please see Slashdot’s comment system and, particularly, the karma mod bonus/penalty.
    P.S. I know I owe you an email. I haven’t forgotten.

Amanda Ameer

is a publicist who started First Chair Promotion in July 2007. She currently represents Hilary Hahn, Gabriel Kahane, David Lang, Michael Gordon, Esa-Pekka Salonen, Sondra Radvanovsky, Julia Wolfe, Jean-Yves Thibaudet and Lawrence Brownlee. She thanks Chris Owyoung at One Louder Photo for taking the above photo very quickly and painlessly. Read More…

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