In Present What You Do I advocated for early engagement work to flow, where possible, from programming already planned and contextualized around the interests of communities. Serendipitously (there's a word I don't often get to use), at about the time that post was published, Gus Denhard from Early Music Seattle got in touch to tell me about a program they had done in December that does a good job of illustrating the point. (Long-time readers may … [Read more...]
One Wo/Man Band
I am frequently asked whether an arts organization can successfully engage communities with just one person assigned the responsibility for "engaging." One answer, given with considerable trepidation is, "It depends." If it's a small organization, if community engagement is represented/honored in all decision-making processes, if everyone in the organization maintains a commitment to engagement in all of their work, then "Maybe." If not, the … [Read more...]
Engagement at the Core
This is the last of a series, introduced in Baby Steps, about arts organizations’ initial efforts in community engagement. For details about the premises upon which these posts are based, see below. The essence is that simple, inexpensive initial steps offer the best way to embark upon community engagement. Engagement at the Core: Early Efforts As I said in Baby Steps, the key to successful engagement “is as simple, inexpensive, and … [Read more...]
Know Your Communities
This is part of a series, introduced in Baby Steps, about arts organizations’ initial efforts in community engagement. For details about the premises upon which these posts are based, see below. The essence is that simple, inexpensive initial steps offer the best way to embark upon community engagement. Know Your Communities: Community-Aware Marketing This is a sneaky post. The emphasis of this series is on the small, simple, inexpensive things … [Read more...]
Present What You Do
This is part of a series, introduced in Baby Steps, about arts organizations’ initial efforts in community engagement. For details about the premises upon which these posts are based, see below. The essence is that simple, inexpensive initial steps offer the best way to embark upon community engagement. Present What You Do: Connecting through Our Art The most important attribute of any arts organization is, of course, the art it presents. To … [Read more...]
Share What You Have
This is part of a series, introduced in Baby Steps, about arts organizations’ initial efforts in community engagement. For details about the premises upon which these posts are based, see below. The essence is that simple, inexpensive initial steps offer the best way to embark upon community engagement. Share What You Have: Connecting as Community Citizens Beyond what was discussed in Be What You Are, a means of connecting with communities that … [Read more...]
Be What You Are
This is part of a series, introduced in Baby Steps, about arts organizations’ initial efforts in community engagement. The premises are twofold. First, since relationship building is the core of community engagement, attempting to do too much too fast (before the relationship is established) will likely not be productive and, in fact, may be counter-productive. Second, there are many things that can be done to support engagement that do not … [Read more...]
Baby Steps
Over the last eighteen months I have begun to put greater emphasis on the need for (and advantages of) simplicity and gradualism in beginning community engagement efforts. [Keep It Simple, Essential Gradualism] Major community engagement efforts (commissioning work, massive collaborations, large-scale productions) are cool but daunting (and sometimes off-putting to the communities we are trying to reach) to organizations new to substantive … [Read more...]
What You Need to Know
Community engagement and its potential for enhancing the viability of arts organizations is too often poorly understood or just plain misunderstood. It is conflated with other tasks and minimized by people who cannot envision its potential. I have become increasingly aware of the need for a (relatively) brief and simple overview of the essentials in order to see what community engagement is and can be and, importantly, what it is not. Over the … [Read more...]
Docents as Engagers
Some time ago in a forum discussing community engagement, someone asked me what the role of docents should be in engagement work. It was a light bulb question for me. My professional background is primarily in the performing arts so I have always viewed box office workers and ushers as important elements in contact with the public and, therefore, in engagement efforts. The question opened up to me a whole world of possibilities since docents are … [Read more...]