I just love press that includes marketing shout-outs. From the New York Times’ Steve Smith’s review of Sunday’s Bang on a Can Marathon:
Using an Internet metaphor seems especially appropriate, given an
increased emphasis on social media this year. Elsewhere, using Twitter
during a performance might be viewed as bad manners; here, crew members
and volunteers wore T-shirts emblazoned with Twitter-friendly slogans:
“follow @bangonacan” and “tweet #boac.” Stage announcements called
attention to a social-media lounge upstairs, where Twitter users and
old-school bloggers could recharge their equipment.If, for some reason, you grew weary of sitting and listening, you could
manically strum or beat along with Bang on a Can pieces in the video
game Rock Band 2 in the social-media lounge. Audience die-hards were
invited to have their hands stamped at the end of each hour; collect
all 12, and you were a “Marathon Warrior,” with a certificate and other
enticements to show for it.The gimmicks could have been overbearing, were it not for the striking
impression made by the performers and music. Moritz Eggert, a German
pianist and composer, showed a comedic flair in solo works that called
for shouting, pounding the piano’s casing and mashing its keys with
feet, chin and rear. Slagwerk Den Haag, a dazzling Dutch percussion group, similarly combined virtuosity and theatricality.
I had 11 hopeful seconds that the Times was linking to Bang on a Can’s Twitter feed when I saw the hyperlink, but no such luck. Obviously, it’s not smart for any website to send people elsewhere, but I will.
Bang on a Can Twitter T’s were a hot commodity; not one but three journalists asked me where they could get them. Here’s Bang on a Can’s Matt LeMay, modeling the goods:

I didn’t end up playing Rock Band, sadly (well, gladly for everyone else). Apparently Nadia Sirota did, though she was almost lured away from Yo Shakespeare by some Journey song.

Recent Comments
Naomi Bird on In which classical music dies yet again
That video is hilarious! It is unfortunately a tricky and frustrating issue, this free-for-all with recording media. my...dbmec0 on In which classical music dies yet again
Where were the ushers when they were needed. No one I know condones the video.Ariel on In which classical music dies yet again
Mr. Zimerman must unfortunately deal with dim wits who find nothing wrong with his being upset by being filmed in...dbmec0 on In which classical music dies yet again
yes, poor Mr. Self-absorbed Zimerman, blaming the evil free expression of Internet You Tube ...MWnyc on In which classical music dies yet again
Excellent choice of video. I'm sure Zimerman is really feeling the heat.MWnyc on Choosing right
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Jurowski looks like grandmaStevie Zimmerman on Hair today, gone tomorrow
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