• Home
  • About
    • Jumper
    • Diane Ragsdale
    • Contact
  • AJBlogs
  • ArtsJournal

Jumper

Diane Ragsdale on what the arts do and why

Arts Orgs: Places 2Meet or Not2Meet?

I’m getting married in a couple weeks and then headed on my honeymoon so this will be my last post until mid-August. Enjoy these summer days!

Seats2Meet - Utrecht

So, I recently learned about an innovation in meeting spaces that was founded in the Netherlands and has begun to spread across Europe. It’s called Seats2Meet. The concept is a communal space where independent contractors or those simply in need of a temporary workspace can come to plug-in, meet-up, and network. I visited a new location at Utrecht Central Station, near my home.

The day I visited the place was buzzing but still conducive to taking care of business. The vibe was relaxed and social, but definitely work-focused. The users of the space, each invariably armed with a laptop or tablet, worked solo or clustered in 2s and 3s at round and rectangular tables throughout an open space. Additionally, I spied a private ‘board room’ and a ‘quiet room’. There was also a coffee station in the middle of the room.

Talking with the staff, I learned that work tables/seats are free to use, however, Seats2Meet requests that anyone interested to use the space sign up at least one day prior. This allows them to alert potential users if the space appears to be maxed out at certain times of the day and, if so, to encourage users to come at a different time or go to a different location. All users have access to free coffee and tea throughout the day, and (in some locations) a free lunch (that’s right, a free lunch). Seats2Meet also stresses in its materials that it is both an online and live space to network and share knowledge.

How is this paid for, you ask? Well, according to the person that gave me the scoop, the free seats are subsidized by the those who pay to use private meeting spaces and spots in the quiet work rooms, which are rented in blocks of time for an hourly fee; (so, at least in part, it operates with a Freemium business model). I gather that the company also has a partnership program whereby entrepreneurs can license the Seats2Meet name and start franchises in their communities.

If I were (re)designing an arts venue these days, I think I would look into the feasibility of a Seats2Meet franchise being located in the space. Arts venues would seem to have at least a few advantages as locales for these work/meeting spaces: they often have space that goes unused during the day; they are associated with ‘creativity’ (and Seats2Meet is particularly interested in appealing to creative freelance types); and arts organizations could go one better than a ‘free lunch’ — they could potentially host happy hour performances or exhibitions at the end of the workday or week. For those organizations with excess real estate, or striving to be a ‘community hub’, or endeavoring to get more people to use their spaces during the day, perhaps a Seats2Meet franchise (or something similar) is worth exploring? Here’s a link to information on the partnership program.

But beyond the potential incorporation of the Seats2Meet concept into the planning of an arts facility, I keep thinking about the expectation (actually one of the stated rules on a sign when you visit) that Seats2Meet members (unless they are in the ‘quiet room’, presumably) should be open to sharing their knowledge and talking with others. Seats2Meet is striving to create an online network and to be a community, not simply a work space for the knowmadic.

Ostensibly nonprofit arts organizations are in the community-building business; but you sure wouldn’t know it when you visit many of them. I wonder how many arts groups would hang a sign in the lobby saying, “By coming here today you are not simply viewing a performance, you are participating in a community event. We ask you to introduce yourself to those standing and seated around you and to be open to conversation from others. After the performance, we’ll keep the bar open and continue to serve drinks and desserts for a couple hours; we encourage you to stay awhile and talk with others who came to see this performance tonight.”

Of course, it’s much easier to get people to stay if you have a cozy space where they can sit and talk. Hmmmm …. perhaps an evening use for that Seats2Meet location? … Workspace by day, lounge by night?

Follow Us on FacebookFollow Us on TwitterFollow Us on RSS

@DERagsdale

Tweets by @DERagsdale

Recent Comments

  • Andrew Taylor on On a Strategy of Indeterminacy: Or, the Value of Creating Pathways to the Unforeseen: “Love this line of thinking, Diane! Although I also wonder about the many small, safe-to-fail ways you could explore randomness…” Feb 21, 22:54
  • Rick Heath on On a Strategy of Indeterminacy: Or, the Value of Creating Pathways to the Unforeseen: “Thanks Dianne Compelled and confused! (Not for the first time, and not entirely because of your words, but somewhat because…” Feb 5, 07:20
  • Diane Ragsdale on On a Strategy of Indeterminacy: Or, the Value of Creating Pathways to the Unforeseen: “Hi Ella! Thanks so much for taking the time to read and engage with the post. Thank you for reminding…” Feb 2, 18:19
  • Diane Ragsdale on On a Strategy of Indeterminacy: Or, the Value of Creating Pathways to the Unforeseen: “Caroline! Thanks so much for reading and sharing reflections. I am compelled by your idea to have an entire college…” Feb 2, 18:18
  • Diane Ragsdale on On a Strategy of Indeterminacy: Or, the Value of Creating Pathways to the Unforeseen: “Margaret, Thank you for taking the time to read and comment and for the warm wishes for my recovery. I…” Feb 2, 16:57

Archives

Subscribe to Jumper by Email

Enter your email address:

A Few Things I’ve Written

"Surviving the Culture Change", "The Excellence Barrier", "Holding Up the Arts: Can We Sustain What We've Creatived? Should We?" and "Living in the Struggle: Our Long Tug of War in the Arts" are a few keynote addresses I've given in the US and abroad on the larger changes in the cultural environment and ways arts organizations may need to adapt in order to survive and thrive in the coming years.

If you want a quicker read, then you may want to skip the speeches and opt for the article, "Recreating Fine Arts Institutions," which was published in the November 2009 Stanford Social Innovation Review.

Here is a recent essay commissioned by the Royal Society for the Encouragement of the Arts for the 2011 State of the Arts Conference in London, "Rethinking Cultural Philanthropy".

In 2012 I documented a meeting among commercial theater producers and nonprofit theater directors to discuss partnerships between the two sectors in the development of new theatrical work, which is published by HowlRound. You can get a copy of this report, "In the Intersection," on the HowlRound Website. Finally, last year I also had essays published in Doug Borwick's book, Building Communities Not Audiences and Theatre Bay Area's book (edited by Clay Lord), Counting New Beans.

Categories

  • artistic home
  • artistic processes and practices
  • Artistic Standards & Quality
  • arts and the pandemic
  • arts conferences
  • Arts Education
  • arts facilities
  • Asymmetric power dynamics
  • beauty
  • book recommendations
  • community
  • creative leadership
  • cultural leadership
  • Democratization of Culture
  • Economic Impact Studies
  • engagement
  • entrepreneurship
  • ethics
  • Funder Jargon
  • Innovation
  • institutionalism
  • interdependence
  • intrinsic value
  • leadership
  • nonprofit model
  • nonprofits and information disclosure
  • philanthropy
  • Pricing
  • purpose
  • subsidization of the arts
  • succession planning
  • Supply/Demand
  • sustainability
  • Uncategorized
  • Undercapitalization
Return to top of page

an ArtsJournal blog

This blog published under a Creative Commons license