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Engaging Matters

Doug Borwick on vibrant arts and communities

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Differentiation

September 29, 2021 by Doug Borwick

As part of Engaging Matters' 10th Anniversary, we are highlighting important and/or popular posts from the past. In reviewing such posts it became clear that many were grouped thematically. As a result, this Anniversary series will, for the most part, present the theme with links to relevant posts rather than simply re-posting individual items. One of the most significant observations in this blog has been the differentiation among audience … [Read more...]

Terminology

September 9, 2021 by Doug Borwick

As part of Engaging Matters' 10th Anniversary, we are highlighting important and/or popular posts from the past. In reviewing such posts it became clear that many were grouped thematically. As a result, this Anniversary series will, for the most part, present the theme with links to relevant posts rather than simply re-posting individual items. "Community engagement" has the power not only to enhance viability but also to aid nonprofit arts … [Read more...]

Understanding Engagement

November 7, 2018 by Doug Borwick

ArtsEngaged is pleased to introduce a new resource for engagement practitioners. We are making available the content of Understanding Engagement, Unit 1 of our Community Engagement Training course. The Unit is divided into two sections. The first concentrates on definitions and principles of effective community engagement practice. The second addresses objections to community engagement, some of the reasons it is so important to the future of our … [Read more...]

Reach and Frequency

September 12, 2018 by Doug Borwick

I always proceed with fear and trembling when I venture into the topic of marketing. As I have said in the past, I am not a marketer. Nevertheless, there continue to be numerous valuable lessons from marketing that should support our work in and understanding of community engagement. Stick with me. This will get a tad "wonky." "Reach" and "frequency" are marketing terms that have much application to the discussion of various types of … [Read more...]

The Problem of “Engagement”

May 9, 2018 by Doug Borwick

In March I had the privilege of participating in the Intersections Summit hosted by Milwaukee Repertory Theater. It was a heady gathering of community engagement practitioners from theaters (mostly) across the U.S. As frequently happens, the conference sparked a number of thoughts. One has to do with the essence of the convening, the word "engagement." Engagement is a problematic word; the way it gets used frequently prevents people from … [Read more...]

Systemic Privilege Revisited

May 2, 2018 by Doug Borwick

In Systemically Privileged, I floated an idea. I discussed the difficulty I've had over the years in describing the kind of nonprofit arts organization most in need of developing authentic community connections. My suggestion to myself went as follows: Recently I have begun to experiment with a new label. The issue here is the historic preference given to presenters of a particular cultural tradition in the context of a rapidly diversifying … [Read more...]

Systemically Privileged

March 7, 2018 by Doug Borwick

People concerned about issues related to the arts and equity (funding is just one area) have used many terms to describe the juggernaut that is the world of symphonies, ballet companies, museums, and theaters. Most of the terminology used is either offensive or absurdly complex (and/or unwieldy). “Mainstream” illustrates the former. It implies this Eurocentric world to be the standard, the “normal.” It places it at the center, marginalizing those … [Read more...]

What You Need to Know

January 10, 2018 by Doug Borwick

Community engagement and its potential for enhancing the viability of arts organizations is too often poorly understood or just plain misunderstood. It is conflated with other tasks and minimized by people who cannot envision its potential. I have become increasingly aware of the need for a (relatively) brief and simple overview of the essentials in order to see what community engagement is and can be and, importantly, what it is not. Over the … [Read more...]

Engagement Terminology

June 21, 2017 by Doug Borwick

Since I got into the weeds of defining development terms last week (Development Terminology), I thought it was time to present the latest in my thinking about terminology related to community engagement. Over the nearly six years that I've been writing this blog I've been working on definitions that help explain engagement's place in the arts management tool box. There has been much confusion and misunderstanding about exactly what community … [Read more...]

Development Terminology

June 14, 2017 by Doug Borwick

Fools rush in . . . . I may just be a glutton for punishment. However, over the (many) years I taught arts management and the many more in which I have engaged with colleagues in discussions of marketing, sales, development, fundraising–you know, the fun part of the arts (!?)–I've been troubled by what has seemed to me to be a fuzziness about the way we use all the terms. While all of this is not directly related to community engagement, the … [Read more...]

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About Doug Borwick

Doug Borwick is a past President of the Board of the Association of Arts Administration Educators and was for nearly 30 years Director of the Arts Management and Not-for-Profit Management Programs at Salem College in Winston-Salem, NC. He is CEO of Outfitters4, Inc., providing management services to nonprofit organizations and ArtsEngaged providing training and consultation to artists and arts organization to help them more effectively engage with their communities. [Read More …]

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About Engaging Matters

The arts began as collective activity around the campfire, expressions of community. In a very real sense, the community owned that expression. Over time, with increasing specialization of labor, the arts– especially Western “high arts”– became … [Read More...]

Books

Community Engagement: Why and How

Building Communities, Not Audiences: The Future of the Arts in the United States Engage Now! A Guide to Making the Arts Indispensable[Purchase info below] I have to be honest, I haven’t finished it yet because I’m constantly having to digest the ‘YES’ and ‘AMEN’ moments I get from each … [Read More...]

Gard Foundation Calls for Stories

The Robert E. Gard Foundation is dedicated to fostering healthy communities through arts-based development, it is currently seeking stories from communities in which the arts have improved the lives of citizens in remarkable ways. These stories can either be full descriptions (400-900 words) with photos, video, and web links or mini stories (ca. 200 words) […]

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