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The Artful Manager

Andrew Taylor on the business of arts & culture

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Minimum Viable Product

February 27, 2014 by Andrew Taylor

Minimum Viable Product

In a ‘traditional’ start-up or new project initiative, a company develops a concept, builds a budget and market plan, gathers resources, assembles working teams, and constructs a full-blown, feature-rich version of their idea before releasing it for sale to grateful consumers. If consumers turn out to be less grateful than anticipated, you are, essentially, screwed.

Risk and privilege

February 21, 2014 by Andrew Taylor

Risk and Priviledge

This week’s public theater discussion at Arena Stage (aka, The Summit), caused quite a stir on the interwebs, primarily around questions of diversity and equity — or lack thereof — in the Washington, DC, theater scene. The Summit is a series of live discussions, curated and facilitated by journalist Peter Marks (described here by Mr. […]

The components of risk

February 19, 2014 by Andrew Taylor

Crevasse

I’ve been in a lot of arts discussions lately that wander around the question of risk. Most have been about risk-taking in audiences or communities. Some have been about risk tolerance and philanthropy. In these conversations, our language suggests that risk is a single variable, and that the individual is the best unit of analysis […]

New art vs. old growth

February 11, 2014 by Andrew Taylor

New art and old growth

Science fiction author Bruce Sterling is a far better writer than public speaker. But in both media he can capture a compelling tension, conflict, or possibility.

Fostering critical response to complex experience

February 6, 2014 by Andrew Taylor

Critical Response

During the CAPACOA conference in Toronto, I attended a fantastic workshop on the ‘Critical Response Protocol‘ — a process developed to encourage reflection, connection, and inclusion in group discussions about artworks, texts, lessons, performances, or any other complex shared experience. Facilitators Judy Harquail and Tim Yerxa had been trained in the protocol, and talked us […]

That’s going to dampen fundraising

February 5, 2014 by Andrew Taylor

In the Doghouse

There are a lot of learning moments in this recent story out of Pennsylvania about a grand jury, a nonprofit, and the museum in the middle. And there’s a gut-punching sentence that might encourage you to learn from them: ”The grand jury requested the Pennsylvania Attorney General’s Office investigate and forcibly dissolve the nonprofit if […]

Curiouser and curiouser

January 31, 2014 by Andrew Taylor

Curiosity

Last week I had the pleasure of keynoting the CAPACOA conference in Toronto – a charming bundle of Canadian performing arts presenters, managers, artists, and related professionals. The topic, as assigned, was curiosity. Which led me to wonder a few things: what is curiosity, how does it work, and what might a cultural manager do […]

The Culture of Curiosity

January 22, 2014 by Andrew Taylor

Culture of Curiosity

I’m off to Toronto to offer the opening keynote and conversation session for the 2014 CAPACOA conference. Their theme this year is “The Culture of Curiosity,” which turned out to be an intriguing topic to explore and explain. I’ll share some of my key points from the keynote in a future post.

As it turns out, language matters

January 21, 2014 by Andrew Taylor

Talk Bubble

It’s fun to think that the new world of the Internet demands entirely new methods to connect and cultivate supporters. But as it turns out, many ancient practices still apply. Case in point, this recent study of successful and unsuccessful Kickstarter campaign language. It found that phrases connected to value for the audience, and confidence […]

Cats, the Internet, and the Lively Arts

December 24, 2013 by Andrew Taylor

Cute Kitty, Yes?

This holiday season, our thoughts turn, of course, to Internet cat videos, and their implications for the live performing arts.

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About Andrew Taylor

Andrew Taylor is a faculty member in American University's Arts Management Program in Washington, DC. [Read More …]

ArtsManaged Field Notes

#ArtsManaged logoAndrew Taylor also publishes a weekly email newsletter, ArtsManaged Field Notes, on Arts Management practice. The most recent notes are listed below.

RSS ArtsManaged Field Notes

  • The strategy screen May 6, 2025
    A strong strategy demands a clear job description
  • What is Arts Management? April 29, 2025
    The practice of aggregating and animating people, stuff, and money toward expressive ends.
  • Outsourcing expertise April 22, 2025
    Sometimes, it's smart to hire outsiders. Sometimes, it's not.
  • Minimum viable process April 15, 2025
    As a nonprofit arts organization, your business systems need to be as simple as possible…but not simpler.
  • Do what you say you will do April 8, 2025
    Commitments are easier made than met. So do the math.

Artful Manager: The Book!

The Artful Manager BookFifty provocations, inquiries, and insights on the business of arts and culture, available in
paperback, Kindle, or Apple Books formats.

Recent Comments

  • Barry Hessenius on Business in service of beauty: “An enormous loss. Diane changed the discourse on culture – its aspirations, its modus operandi, its assumptions. A brilliant thought…” Jan 19, 18:58
  • Sunil Iyengar on Business in service of beauty: “Thank you, Andrew. The loss is immense. Back when Diane was teaching a course called “Approaching Beauty,” to business majors…” Jan 16, 18:36
  • Michael J Rushton on Business in service of beauty: “A wonderful person and a creative thinker, this is a terrible loss. – thank you for posting this.” Jan 16, 13:18
  • Andrew Taylor on Two goals to rule them all: “Absolutely, borrow and build to your heart’s content! The idea that cultural practice BOTH reduces and samples surprise is really…” Jun 2, 18:01
  • Heather Good on Two goals to rule them all: “To “actively sample novel experiences (in safe ways) to build more resilient perception and prediction” is about as useful a…” Jun 2, 15:05

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