gotten e-mail from Alexander Mills, a student in w:st="on">London
to. He hopes to get some from readers of this blog, so with his permission, I’ve
simply copied his e-mail here. I’ve edited just a little, to keep it focused on
I begin, I would just like to say how fascinating I have found your blog. I
stumbled across it earlier whilst doing research and have put it straight to
the top of my favourites list.
interesting were the discussions about MUSO magazine, and the associated
comments about popular culture. I am studying lifestyle journalism in
but I am also a classical pianist. For my final year, beginning next month, I
have to produce a magazine, a new title, my own concept. I am going to produce
a classical magazine for young people, recognizing the niche in the market the MUSO
has began to gnaw successfully away at.
MUSO have beaten me to it to some extent, but I see them as being ‘the first’
to do it, and I want to take on board what they have
done but also try to improve upon it.
questions are a.) What, fundamentally, do you think a classical music magazine
for young people should include? (Should it be purely about young, pretty
musicians? classical music performed by young people? The
content of more conservative classical magazines but in a more upbeat, targeted
and ‘young’ presentation and angle?)
b.) – After congratulating MUSO for what they are achieving, what do you think MUSO
could improve on? Is there a gap in the publication’s content? Are there still
strings to MUSO’s bow that need to be played? Do you
think it is too ‘pretty’ and too ‘fashion’?
- what do you think a classical music magazine for young people should be
am very very keen on getting as much feedback as
possible on this, particularly from viewers of your blog. I hate to intrude, or
risk being cheeky, but do you think you could ask your readers the same
question? i.e. "what do you think a classical music magazine for young
people should be like???"
would be such a great help!
only for myself, I’m most interested in what prospective readers of the
magazine might think. My ideas might or might not be good, but it’s the
readers, ultimately, who make a magazine succeed or fail. (And in fact it’s
like this in many questions affecting the future of classical music. Many of us
have ideas, not least me, but what actually works is more interesting,
ultimately, than any ideas we might get attached to.)
what do others think? What should this magazine be like? Post your thoughts as
a comment to this blog entry, and Alex and I will be very