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Judith H. Dobrzynski on Culture

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Museums “Adapt To the Digital Age” But…

All in all, I thought the lead article in Sunday’s NYTimes special section on the visual arts–Museums Morph Digitally–was good (it was written by my friend, Steve Lohr), though I wasn’t crazy about the line that “ museum curators and administrators …talk of …the importance of a social media strategy and a “digital first” mind-set.” Maybe digital is second, but surely not first, except perhaps to promote their actual collections.

Whitney-KoonsPlus, the whole article did not once use the word “selfie,” a bane of museums, imho. Except at the Whitney.

According to an article in last week’s Observer, The Whitney Begged Teens to Take Jeff Koons Selfies in Pro-Selfie Propaganda. 

As writer and artist Aaron Krach revealed via Twitter (right, right) the Whitney had been passing out pamphlets through its Youth Insights propaganda arm that instruct teens exactly how to share their love of the Whitney with the world. “KOONS IS GREAT FOR SELFIES” the bolded message reads. The museum goes on to do away with any respectability. “Take a selfie and post it on Instagram! Use: @whitneymuseum and #Koons #ArtSelfie”

Boldface mine. But when a paper like the Observer, which aims to be hip, mocks you, isn’t it time to rethink your actions?

Anyway, back to the Times article:

The museum of the future will come in evolutionary steps. But some steps are already being taken. Digital technologies being deployed or developed include: augmented reality, a sort of smart assistant software that delivers supplemental information or images related to an artwork to a smartphone; high-definition projections of an artwork, a landscape or night sky that offer an immersive experience; and 3-D measurement and printing technology that lets people reproduce, hold and feel an accurate replica of an object.

None of that threatens the purpose of museums, though attempts might suffer from poor execution, which would. But you can’t blame technology–not even for making selfies possible!

What I liked about the article in particular was the tone–there was none of the “rah, rah, technology rules” mindset. In one section, Colleen Stockmann, assistant curator for special projects at the Cantor Arts Center at Stanford University, talks about augmented reality technology. The point, she said, “is to ‘give you more points of access into the artwork, so that it keeps you in the moment of looking, almost as if someone is guiding you through the painting or sculpture.’ ” That’s great.

You can read other examples in the story.

I’m going to give the last word here to Carrie Rebora Barratt, deputy director for collections and administration at the Met, which has had it rah-rah moments and its misfires in technology use, as well as successes. She said,

…there should be a range of viewing choices, guided by the principle…of “letting the content determine what we do, instead of letting the technology and devices lead the way.” Those experiences, she said, will run from “no tech” to “high tech.”

Agreed.

Photo Credit: Courtesy of The Observer

Brava to Two Brave Curators

My hat is off to Susan Leask, formerly curator of art at the Santa Cruz Museum of Art & History, and to Helen Molesworth (below), new chief curator at the Los Angeles Museum of Contemporary Art and formerly with the Institute of Contemporary Art in Boston. Both had the courage to speak publicly–in fact, in Leask’s case, to act publicly–to protest what some art museum directors are doing to undermine their jobs and, more important, their institutions.

Yes, it’s the latest discussion of the way some museums are trying to “engage” or “interact” (or choose your own verb) with the “community,” and it came in an article in Friday’s Wall Street Journal  headlined Everybody’s A Curator.

No, everyone’s not a curator.

Helen web largeThe article this time was mainly about crowdsourcing, though that was a proxy, in some ways, for the wholesale abdication by some museums of their responsibility to be education institutions, to promote the care, understanding and appreciation of art, and to help people find meaning in art. Instead, they’d rather get big attendance numbers, no matter how they get them. The Santa Cruz museum, in this case, is exhibiting art related to the ocean “alongside works by local residents.” Notice the well-chosen word “works” not art–perhaps that’s because the “museum” encouraged people by soliciting “your two-year-old’s drawing of the beach” and “that awesome GoPro footage you took while surfing.” And so on.

Let me say at the outset that I am not against all crowdsourcing; occasionally it’s even thoughtful. But it often goes hand-in-hand with other measures that pander to the public, as if they could not understand great art. Leask quit the Santa Cruz institution last year because it offered a program that “invited a mix of outside professionals to live at the museum for 48 hours and build a new exhibit from the permanent collection.”

“Something about the power of art and the sanctity of the public trust had been compromised,” she told the WSJ. Later, she posted this on Facebook, as background to the comment:

I have spent my entire museum career supporting artists and their works because I believe artists are among the most important members of our society. The best of them bring insight, beauty and truth into our lives, and they all offer perspectives that may help us understand ourselves and our world better. I also support, and have included, participatory activities in exhibitions that help audiences engage with art and with each other.

As a curator, it is my responsibility to research, select and present works that have aesthetic excellence and authentic meaning, to ensure the physical integrity of those artworks, to honor the artist’s intention, and to add to scholarship that will deepen and advance the understanding of why art is crucial to all of our lives. When these responsibilities are not upheld, by the curator or by the institution, no one wins.

Amen to that.

Molesworth, meanwhile, made another point in the WSJ, in response to an exhibit at the Museum of Fine Arts in Boston, in which the public voted on 30 artworks, selected from 50 Impressionist paintings pre-chosen by a curator there. It was called Boston Loves Impressionism.

“You’re left with 10 paintings that may or may not make sense together, or may or may not be interesting together, or may or may not teach anything about the history of art—it’s not the stuff of knowledge or scholarship,” Ms. Molesworth said. When museum crowdsourcing is raised privately among curators, she said, the subject prompts a reaction of “silent dismay.”

I also agree with Molesworth on the last points, which I’ve said here before: Curators have told me privately that they are distressed by these moves that disregard knowledge and scholarship, but they fear speaking up to their directors. Of course, they could be playing to my well-known feelings about these issues, but I doubt that all of them are so calculating. I have nothing to offer them, after all.

A final note: I regret to say that I will not publish comments on this post, either in agreement or disagreement.

Photo Credit: Courtesy of ICA/Boston 

 

AAMD On El Salvador: Let’s Try Licit Antiquities Market

Temple at Cihuatan ParkFull of frustration that a 27- year-old U.S.-El Salvador Memorandum of Understanding to stop looting of antiquities isn’t working, the Association of Art Museum Directors recommended against renewal recently. Instead, the Association advocated the formation of a “licit” market in antiquities there. It would be taxed, and the proceeds would be “used to protect cultural sites and to encourage related employment by the local populations and the scientific exploration, storage and conservation of objects from those sites.”

That’s the gist of an article I wrote earlier this week, which was published on the website Art-Antiques-Design: MUSEUM DIRECTORS:  LICIT MARKET MAY SAVE EL SALVADORAN ANTIQUITIES. 

The statement, which is worth reading in full–there’s a link at the bottom of my article above–was filed with the U.S. State Department’s Cultural Property Advisory Committee, which met October 7 through 9 to consider the renewal.

AAMD criticized the El Salvador government harshly.

There’s no word on when the Committee will decide, but the five-year pact was last renewed Mar. 8, 2010.

That’s a temple at the Cihuatan Park in El Salvador above.

 

Coming On Sunday: Frank Gehry’s Colorful Museum

Biomuseo, Panamá, septiembre 2014. @Fernando AldaIn this week’s Sunday New York Times, you’ll find annual fall Fine Arts and Exhibitions section. It’s full of stories about galleries, art and history museums, technology and the auction business. I didn’t write any of them. I was more fascinated by the new Biomuseo in Panama, designed by Frank Gehry, which I mentioned here once before.

It’s Gehry’s only building in Latin America and–seems to me–the only one in which he deploys bright colors as part of his design. They are crayon colors, and signal–to me at least–that this museum wants to attract families, which it does.

But my article (online now), Biomuseo Showcases Panama’s Ecological Diversity, doesn’t focus on Gehry’s design. I was more interested in what Panama would do to build a 21st Century natural history museum. Rightly, it focuses on the biodiversity Panama enjoys, which I think will be a surprise to most people:

Just a bit bigger than Ireland, it has more species of birds, amphibians and animals (if insects are included) than the United States and Canada combined, according to George R. Angehr, a research associate at the Smithsonian Tropical Research Institute in Panama.

Biomuseo, Panamá, septiembre 2014. @Fernando AldaAs Biomuseo’s director, Victor Cucalón Imbert, says:

…the most important part of the project is the chance to make them look at life with new eyes.” The week the Biomuseo opened, he said, the World Wildlife Fund announced that since 1970 the world has lost 52 percent of its biodiversity.

“We need to make people fall in love with our environment again, to have new eyes for our surroundings, that we have grown blind to,” he added. “This is urgent.”

InsideBiomuseoThere’s more about all of this in the article, which I hope you will read. And more about the inside than the outside.

There’s also a six-slide show, which I also hope you’ll take a minute to view. I’ve posted different photos here, btw.

Photo Credits: @Fernando Alda (top two), ©Victoria Murillo/Istmophoto.com (bottom), all courtesy of Biomuseo

Neuberger Museum Changes Directors–Fast

When Paola Morsiani  became director of the Neuberger Museum of Art at Purchase College in summer 2012, she told The New York Times, referencing the 2010 death of Roy Neuberger: “The principal visionary originator of this institution has passed the baton on to us. On one side, we will continue his legacy, but it is my role to find the courage to initiate new ideas based on new needs.”

Paola MorsianiIt looks as if she could not find the right way to change, at least in the eyes of the Neuberger’s trustees. Today, after I inquired about rumors that she had been dismissed, I was told that she is being replaced by Tracy Fitzpatrick, Chief Curator of the museum, on Nov. 1.

Morsiani, “at the request of the Purchase College Provost, is now working to develop key strategic initiatives involving the museum’s external partners in New York City and Albany,” the museum said in a press release emailed to me.

Morisiani had been curator of contemporary art at the Cleveland Museum of Art before taking the Neuberger job; she was also a 2008 fellow of the Center for Curatorial Leadership, which trains curators to take on larger roles (hopefully, becoming directors).

In a feature for LoHud website of The Journal News in May, she said that the Neuberger, which completed a $10 million renovation in May 2013, was “doubling down on its commitment to living artists, including multimedia work,” the paper said, and quoted her as saying: “I’d like for us to become a little more experimental and engage a younger generation,” she says.
 I had heard that whatever she was doing did not please the trustees, and that their relationship with her was not good. Of course, rumors don’t always capture the whole truth.
Here is the Neuberger press release.
Photo Credit: Frank Becerra Jr./The Journal News
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About Judith H. Dobrzynski

Now an independent journalist, I've worked as a reporter in the culture and business sections of The New York Times, and been the editor of the Sunday business section and deputy business editor there as well as a senior editor of Business Week and the managing editor of CNBC, the cable TV

About Real Clear Arts

This blog is about culture in America as seen through my lens, which is informed and colored by years of reporting not only on the arts and humanities, but also on business, philanthropy, science, government and other subjects. I may break news, but more likely I will comment, provide

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