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Engaging Matters

Doug Borwick on vibrant arts and communities

Eureka

March 12, 2014 by Doug Borwick

LightBulbIn perusing videos from the ArtPlace Grantee Summit on Creative Placemaking, I saw Lyz Crane’s intro to a session on “In(tention)s + Out(come)s of Placemaking.” (Disclosure: Lyz is a friend and occasional co-conspirator on things “engagementy.”) I have long opined about the disconnect between the not-for-profit arts establishment and the rest of the 501(c)(3) world. All of a sudden I put together some things I’ve been saying (separately) but had never before connected. She pointed out that most of the not-for-profit world exists to address a community problem, or at least to change (read: improve) an existing condition. On the other hand, for the most part the arts industry exists to do what it wants to do: present/produce art.

There is the central disconnect regarding community engagement. The mission-focus of (much of) the arts world is on itself, what it wants to do. Support for the work depends on external constituencies believing that is important. With that mindset, there is no way (or, to be more accurate, very little opportunity) to foster new relationships that extend the reach of the organization.

Community engagement depends upon seeing the creation of positive change as central to the mission and art as the mode and means of accomplishing that end. The details of how are complex, but this conceptual basis is fairly simple.

Engage!

Doug

Photo: Old school light bulb by Joi Ito

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Filed Under: Principles Tagged With: arts, community engagement, mission, public good

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  1. Can arts organizations be both art-focused and community-focused? | Jumper says:
    March 14, 2014 at 2:20 am

    […] Borwick has a new post (inspired by comments made by Lyz Crane at the Creative Placemaking Summit) on the “central […]

About Doug Borwick

Doug Borwick is a past President of the Board of the Association of Arts Administration Educators and was for nearly 30 years Director of the Arts Management and Not-for-Profit Management Programs at Salem College in Winston-Salem, NC. He is CEO of Outfitters4, Inc., providing management services to nonprofit organizations and ArtsEngaged providing training and consultation to artists and arts organization to help them more effectively engage with their communities. [Read More …]

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About Engaging Matters

The arts began as collective activity around the campfire, expressions of community. In a very real sense, the community owned that expression. Over time, with increasing specialization of labor, the arts– especially Western “high arts”– became … [Read More...]

Books

Community Engagement: Why and How

Building Communities, Not Audiences: The Future of the Arts in the United States Engage Now! A Guide to Making the Arts Indispensable[Purchase info below] I have to be honest, I haven’t finished it yet because I’m constantly having to digest the ‘YES’ and ‘AMEN’ moments I get from each … [Read More...]

Gard Foundation Calls for Stories

The Robert E. Gard Foundation is dedicated to fostering healthy communities through arts-based development, it is currently seeking stories from communities in which the arts have improved the lives of citizens in remarkable ways. These stories can either be full descriptions (400-900 words) with photos, video, and web links or mini stories (ca. 200 words) […]

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