In the evolving world of AI, marketing is moving from getting messages out to engaging in dialog with the consumer. Messages get lost in the Sea of Messages. Persuasion asks what you’re interested in first and engages you in opportunities.
The Great Renegotiation: Five Ideas about where Culture is going in 2026
If 2025 is the year that 20th Century culture models stopped working, 2026 is the year we turn to building something new.
Five Year-end Observations about Arts and Culture in 2025
We posted more than 6,000 stories across all forms of culture in 2025. When you pull back and look at them in aggregate, the individual crises—the closures in San Francisco, the lawsuits in D.C., the endless op-eds about the “death of cinema”—stop looking like isolated incidents. They resolve into a structural shift.
AI that turns Museums into Conversations: The Digital Twin
Museums still operate as if interpretation is a one-way stream, produced by experts and consumed by the public. Instead, imagine an exhibition that doesn’t just speak, but listens and responds.
The Disney/OpenAI Deal: How the Creative Landscape is being Rewritten for Us All
Like it or not, Disney’s move is a big step closer to what an AI creative world might look like.
The AI that has Colonized our Creativity
Everyone’s talking about AI, and you’re being pestered to use it every time you open your phone. But are you aware the extent that AI has taken over how much of what you see and hear online?
Not Really a Manifesto, I guess, but Perhaps a Framework for Thinking about AI and Art…
Notions of ownership of creative work, ideas, and artistic identity are muddied when the technology rapidly outpaces attempts to define issues and even what’s at stake.
Making the Creative Turn: Is Using AI Cheating?
Throughout the digital age, Big Tech has promised us products that will make us more efficient and save time, which, it is assumed, is always an obvious good. It’s a cliché that tools shape the things we make. And through most of our history, better tools have helped us create better things. But what if this isn’t always true?
Creativity Versus Skills
Art that is primarily skill-based — graphic design, stock music or images, text and marketing, etc — can be created faster and often better than human artists, and at lower cost. This is particularly true for compound art that requires specialized equipment and/or collaboration of specialists. As for art with high creative quotient, humans will not only be essential, but the automation of skills available to them will likely make them better. Maybe much better. And certainly more prolific.
How Digital AI Twins could Transform how We Make Art
The Digital Twin idea is the notion of looking at something — an organization, an eco-system, a city — and measuring and defining it in as many meaningful ways as possible and creating a digital representation in which elements can be changed or manipulated to see how the rest of the model reacts.
How Should we Measure Art?
Pre-internet, the lines were pretty clear about the binary relationship between artist and audience. Artists created and audience consumed. In today’s digital world, the landscape is fluid—we create and express our identities by what we choose to share online. Sharing, or curating what we encounter both online and in the real world, is perceived as a creative act. In the online world, art doesn’t become activated until people decide to “do” something measurable with it.
Classical Music has Lost a Generation. Blame the Metadata (in part)
Classical music has lost a generation’s worth of music lovers beginning in the late-90s with the rise of file-sharing and Napster. A significant part of the reason might be: metadata. Metadata are the tags that travel with every audio recorded track. For a piece of music or a recording to be found, it needs to […]
When “Vacuum Cleaner for Babies” Beat Taylor Swift: Fixing the Music Streaming Problem
“Content” is a Silicon Valley weasel word that suggests that nothing has any intrinsic worth or quality — every digital byte is equal and interchangeable — until it draws attention as measured and defined by popularity algorithms.
The Essential AI: Translating the Art of What We See, Hear and Experience
To an AI model, a picture is data, sound and music are data, as is traditional spoken or written language. That data is translatable, interchangeable, and, most importantly, linkable and actionable. That means that video, music, sound, movement, image can interact in common language.
A Framework for Thinking about Disruption of the Arts by AI
What would a strategy for the arts sector be for anticipating artificial intelligence, if consensus seems to be it will change everything?
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