Archives for February 16, 2016

Get Your Damn Ads Out Of My Social Media! (They Don’t Work Anyway)

February 16, 2016 by Douglas McLennan 4 Comments

Anyone you know like ads? No. They're the cackling crows getting between you and what you're after. They're uninvited, unwelcome, and we do whatever we can to swat them away. So why is my social media packed with ads for the arts? What's the point? Every arts organization does social media. But much of it is essentially self-serving product promotion. "Catch this show..." "This awesome artist … [Read more...]

Sam Hodak on Too Many Artists Or Not Enough Value?: “So what you’re telling me is… make a VR experience” May 12, 00:03
Mark on What If Disruption Was Just A Tech Con Game?: “Thank you” Mar 19, 13:15
Douglas McLennan on Still Amusing Ourselves to Death: Information as Cautionary Tale: “Hi John: Yes – remember over the last decade how Big Data was going to change everything and drive every…” Nov 26, 07:46
John McCann on Still Amusing Ourselves to Death: Information as Cautionary Tale: “I haven’t read this book, yet your review triggered an insight about information shared within organizations and how so much…” Nov 26, 03:57
Richard Voorhaar on The UnderTow: The High-flying Oil Industry fears “Demand Destruction.” Should the Arts?: “We have reached the point where the average American has no attention span. A 3-4 minute pop tune is all…” Jun 10, 11:22
Alan Harrison on The UnderTow: The High-flying Oil Industry fears “Demand Destruction.” Should the Arts?: “Brilliant piece, Doug. It’s why, in my own columns on LinkedIn and Medium, I may have become more strident recently…” Jun 8, 15:46
Tom Corddry on The UnderTow: The High-flying Oil Industry fears “Demand Destruction.” Should the Arts?: “Slick analogy. Social scientists estimate that 95% of everything we do is basically done out of habit, because it’s an…” Jun 7, 21:04
sandi kurtz on The UnderTow: Subscriptions are the New Business Model of Choice. So Why are Subscriptions Failing in the Arts?: ““As for seat licenses in the arts – I think it doesn’t work unless demand is so spectacular you can…” Jun 1, 23:19
Douglas McLennan on The UnderTow: Subscriptions are the New Business Model of Choice. So Why are Subscriptions Failing in the Arts?: “I think the membership model is an interesting variant. And the web has gone back and forth on labeling its…” May 31, 07:42
Douglas McLennan on The UnderTow: Subscriptions are the New Business Model of Choice. So Why are Subscriptions Failing in the Arts?: “Thanks Gary. I originally had a section in this podcast discussing why the NYTs’ success hasn’t worked its way down…” May 31, 07:19