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The Artful Manager

Andrew Taylor on the business of arts & culture

The Four Parts of (Meeting) Speech

September 7, 2016 by Andrew Taylor

With a new academic year now begun, I’m noticing again how odd and awful meetings can be. People of strong intellect and good intent, when gathered over an agenda (or a lack thereof), so often get lost in weeds and hand-wringing. Words are spoken. Heads are nodded. And you leave the meeting without knowing what exactly you discussed or decided.

Parts of Speech

Flickr Marc Wathieu

Lots of “how to” books and articles about effective meetings focus on preparation and process (developing a clear agenda, keeping good time, restating outcomes and decisions, etc.). And this is essential. But those instructions assume a more fundamental understanding of the building blocks of any meeting — forms of human speech.

Bill Torbert et al offer a productive primer on these forms of speech in their book Action Inquiry: The Secret of Timely and Transforming Leadership. They suggest four primary types of speech, with productive conversations containing all four in good balance and in their rightful place. In their words:

  • Framing refers to explicitly stating what the purpose is for the present occasion, what the dilemma is that everyone is at the meeting to resolve, what assumptions you think are shared or not shared (but need to be tested out loud to be sure)….This is the element of speaking most often missing from conversations and meetings.
  • Advocating refers to explicitly asserting an option, perception, feeling, or strategy for action in relatively abstract terms (e.g. “We’ve got to get shipments out faster”).
  • Illustrating involves telling a bit of a concrete story that puts meat on the bones of the advocacy and thereby orients and motivates others more clearly.
  • Inquiring, obviously, involves questioning others, in order to learn something from them. In principle, the simplest thing in the world; in practice one of the most difficult things in the world to do effectively.

If everyone in a meeting brought more intent and craft to the way they speak and the way they listen (don’t advocate a particular strategy in the form of a question, for example), and if every meeting began with a clear framing of what it was for and what assumptions it is built upon, the world would be vastly improved.

So at the next meeting you control, check your language, and check the balance of language types used throughout. Great human conversations are, in part, a craft. And any craft demands a proficiency and deep practice with its essential tools.

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Comments

  1. Eric Berman says

    September 7, 2016 at 1:36 pm

    The Gettysburg Address is a great model for presenting a meeting agenda.
    Lincoln tells you
    >why we are gathered here
    >what we hope to have accomplished in a hierarchically structured mission statement,
    And then, perhaps most amazing of all, the speaker wraps it up memorably, sits down and shuts up.
    Eloquence, powerful rhetorical devices of repetition and rhythm, simplicity. And best of all, sine die: how many meetings are held at regular intern all even when there is nothing to meet about?

  2. Edwin F. Taylor says

    September 9, 2016 at 11:51 am

    I am starting Thomas Wolfe’s wonderfully brief, compressed, informed commentary on evolution “The Kingdom of Speech.” Alfred Wallace, who anticipated Darwin’s evolution, gave it up because it could not account for the origin of speech. Wolfe turns this insight on its head, claiming that speech is the true human evolution, not variation in body and brain. It’s always fun to have a revolutionary dynamite the center of an accepted doctrine!

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