• Home
  • About
    • Engaging Matters
    • Doug Borwick
    • Backstory-Ground Rules
    • Contact
  • Resources
    • Building Communities, Not Audiences
    • Engage Now! A Guide to Making the Arts Indispensable
  • EM’s List
  • AJBlogs
  • ArtsJournal

Engaging Matters

Doug Borwick on vibrant arts and communities

Benefits (Yet Again)

August 7, 2019 by Doug Borwick

It has been two years since I posted my effort at categorizing the benefits of the arts. In both of my international trips this year the subject came up and people wanted to deal with it at length. The subject is an urgent one both because of the social and political pressures to justify funding (the fallback arguments are “instrumental” ones, “How can the arts improve non-arts outcomes?”) and our need to be able to articulate the inherent value of the arts to a disbelieving (or at least bemused) public.

So, again, here goes.

Those for whom the arts have deep meaning have difficulty understanding/relating to people for whom that is not the case. This is especially true when it comes to articulating why the arts are important. To simply say that there is something “ineffable” about the arts will yield nothing but blank stares from those who are not already “believers.” However, some of the more readily understood talking points (economic impact, educational support, health outcomes, etc.) have, arguably, been promoted beyond their actual merit and do not speak to the true reasons people are drawn to the arts.

While it is daunting to wade into this topic, a distinction between core and ancillary benefits might be of use. The core benefits of the arts are those that enhance the human spirit and improve social relationships. To further refine the concept, for individuals the arts provide (or enhance) internal congruence—self-understanding, self- acceptance, identity, and pleasure to name a few. Between individuals, the arts aid relational alignment— facilitating relationship building and understanding. In the community/society context, the arts foster social capital—both bonding among people of similar interests and backgrounds and bridging across lines of difference.

Ancillary benefits, in contrast and simply put, are all the benefits that do not fit in those categories. Among these, of course, are cognitive enhancement, improved health, and economic development, to name a few. These are valuable to individuals and/or communities but are not the most important roles of the arts.

This core/ancillary classification of benefits addresses the arts community’s discomfort with the emphasis placed on, for example, economic arguments for the arts. It can also satisfy the essence of the “arts for arts sake” position without forcing a focus on the arts rather than on their benefits for people. The mission of arts organizations can then be envisioned as doing things that impact people’s lives in ways they cannot help but see.

To summarize:

Core Benefits of the Arts: those that enhance the human spirit or improve social relationships

• For individuals the arts provide (or enhance) internal congruence [e.g., self-understanding, self- acceptance, identity, and pleasure]

• Between individuals, the arts aid relational alignment [facilitating relationship building and understanding]

• In the community/society context, the arts foster social capital [both bonding among people of similar interests and backgrounds and bridging across lines of difference]

Ancillary Benefits of the Arts: all other forms of benefit

Some of you have objected to this approach in earlier iterations. I heard you, took some things to heart, and chose to leave others as they were. I still think this has value for our on-going efforts to explain to ourselves and to the general public why what we do is so important. It is, after all, our responsibility to be the “explainers” if we want understanding and the support we hope will go with it.

Engage!

Doug

Photo: 

Attribution

Some rights reserved by PICS by MARTY

Share this:

  • Click to email a link to a friend (Opens in new window) Email
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on X (Opens in new window) X
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to print (Opens in new window) Print

Related

Filed Under: Overview Tagged With: arts, benefits, community engagement

Comments

  1. CARTER GILLIES says

    August 7, 2019 at 9:02 am

    You and I have talked this through and I can see that most of my objections are what have been left out. But I really get why the intrinsic approach has so little effect on folks for whom evidence of impacts matters most. From the outside, from the bemused non-believers, it is true that the intrinsic value of the arts is not evident and certainly not self evident. This is always the problem when one culture attempts to speak to another. The starting place for values is so disconnected that the basis for mutual agreement is more figment than fact. So our persuasion can’t be about that and instead needs to be a sort of conversion to a new way of thinking that accommodates both our reasons to be passionate and our reasons to be bemused.

    I have one argument that seems to make sense in establishing the intrinsic value of the arts to outsiders. My suggestion is to ask whether we can imagine a world without art. Because whether we ourselves are fans of art or not, we learn what it means to be human through the arts. A world in which those things did not exist would be a world in which the human could not adequately learn itself. I’d go even further. A world without the arts would be a world without human beings, period. Art is part of what makes us human, whether we like it or not. Whether we think funding it makes sense or not. Whether we are bemused by it or not. There needs to be an admission that the human world is constituted through art in a way that its absence removes with it that which makes us human in the first place.

    So it isn’t as much a matter of the arts being justified but more a matter of fully being ourselves. I may be able to survive personally without access to art, but the community I have learned from, the community which has taught me who I am is not a thing possible in the absence of art. The extremity of a person’s supposed complete distance from any art is an illusion of physical proximity. I wouldn’t even buy it in any form of the modern world where music greets us unawares and infrastructure and architecture are stylized for maximum beauty and livability. A more artful world is a more livable world in every sense. The reality is that the human being is constituted from a culture, and that culture necessarily expresses itself through the arts.

    This may be a new argument to you. It has only occurred to me in the aftermath of my dealing with cancer, so I have been lax in sharing it. I am of course curious what you think and whether it makes a different more recognizable difference to the bemused among us.

    Hope all is well!

    Carter

    • Doug Borwick says

      August 9, 2019 at 10:47 am

      As always, thanks for your extremely thoughtful comments. FWIW, my articulation of core benefits is an attempt to describe what the intrinsic benefits of the arts are. I see them reflected in your second and third paragraphs.

About Doug Borwick

Doug Borwick is a past President of the Board of the Association of Arts Administration Educators and was for nearly 30 years Director of the Arts Management and Not-for-Profit Management Programs at Salem College in Winston-Salem, NC. He is CEO of Outfitters4, Inc., providing management services to nonprofit organizations and ArtsEngaged providing training and consultation to artists and arts organization to help them more effectively engage with their communities. [Read More …]

Subscribe to Blog via Email

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 1,552 other subscribers

About Engaging Matters

The arts began as collective activity around the campfire, expressions of community. In a very real sense, the community owned that expression. Over time, with increasing specialization of labor, the arts– especially Western “high arts”– became … [Read More...]

Books

Community Engagement: Why and How

Building Communities, Not Audiences: The Future of the Arts in the United States Engage Now! A Guide to Making the Arts Indispensable[Purchase info below] I have to be honest, I haven’t finished it yet because I’m constantly having to digest the ‘YES’ and ‘AMEN’ moments I get from each … [Read More...]

Gard Foundation Calls for Stories

The Robert E. Gard Foundation is dedicated to fostering healthy communities through arts-based development, it is currently seeking stories from communities in which the arts have improved the lives of citizens in remarkable ways. These stories can either be full descriptions (400-900 words) with photos, video, and web links or mini stories (ca. 200 words) […]

Share this:

  • Click to email a link to a friend (Opens in new window) Email
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on X (Opens in new window) X
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to print (Opens in new window) Print

Archives

Recent Comments

  • Jerry Yoshitomi on Deserving Attention: “Doug: Thank you very much for this. I am assuming that much of the local sports coverage is of high…” Mar 25, 16:28
  • Alan Harrison on Deadly Sin: II: ““Yes, but it’s Shakespeare!” is a phrase I heard for years in defending the production of the poetry from several…” Feb 17, 19:38
  • Doug Borwick on Deadly Sin: I: “Excellent question.” Feb 11, 16:08
  • Jerry Yoshitomi on Deadly Sin: I: “When I first came into the field and I met our leadership, it seemed to me that ‘arrogance’ was a…” Feb 10, 15:36
  • Doug Borwick on Cutting Back: “Thanks for the kind words. Hope you are well.” Oct 2, 06:58

Tags

arrogance artcentricity artists arts board of directors business model change community community engagement creativity dance diversity education equity evaluation examples excellence funding fundraising future governance gradualism implementation inclusion instrumental international Intrinsic mainstreaming management marketing mission museums music participation partnership programming public good public policy relationships research Robert E. Gard Foundation simplicity structure terminology theatre
Return to top of page

an ArtsJournal blog

This blog published under a Creative Commons license

Copyright © 2025 · Magazine Pro Theme on Genesis Framework · WordPress · Log in