• Home
  • About
    • Engaging Matters
    • Doug Borwick
    • Backstory-Ground Rules
    • Contact
  • Resources
    • Building Communities, Not Audiences
    • Engage Now! A Guide to Making the Arts Indispensable
  • EM’s List
  • AJBlogs
  • ArtsJournal

Engaging Matters

Doug Borwick on vibrant arts and communities

Enrich @#!*$@

November 20, 2013 by Doug Borwick

EnrichNoRant du jour: the word “enrich” in mission statements.

Yes, it is important to enrich people’s lives–make them more enjoyable, more fulfilling, more meaningful. However, so often when the word is used in mission or vision statements, that’s the only reference to interacting with the public. It is, of course, better than focusing on the art to the exclusion of the community, but stopping at “enrich” sells the arts short.

If the arts are only capable of enriching lives, how do we have a place at the table when the subject is poverty, hunger, crime, unemployment . . . ? You get the idea. Leaders and community members alike can easily think that it’s appropriate to get around to enriching when they’ve got the “big stuff” under control. (Which is never.)

Enrich implies optional. Much has been written of late about moving the arts from being perceived by the public as “nice” (at best) to necessary. If we are serious about seeking more support from the public (both via public policy and private gifts) we must be and be seen as essential–not from our perspective but from theirs.

The word enrich is a roadblock on the path to essential. If we stop at “enrich” in our interactions with the community, we will not go deeper into an option like “improve.”

I am not saying that the sole mission of any arts organization should be to improve lives through the arts. (I’m also not saying none should do so exclusively.) Few arts organizations limit themselves to “enrich” in any of their mission/vision statements. It’s one goal among several. Community improvement (and individual betterment) should be considered as an area of focus in an effort to achieve greater relevance and support.

All of this said, I don’t intend here to be throwing stones at organizations that claim enrichment as a mandate. It’s a fine thing to do. Just don’t stop there. And perhaps embracing enrichment is the first step on a path away from artcentricity toward greater community connection. That’s me seeing the glass half full.

Engage!

Doug

Share this:

  • Click to email a link to a friend (Opens in new window) Email
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on X (Opens in new window) X
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to print (Opens in new window) Print

Related

Filed Under: Overview, Principles Tagged With: arts, community engagement, mission, public good, relationships

About Doug Borwick

Doug Borwick is a past President of the Board of the Association of Arts Administration Educators and was for nearly 30 years Director of the Arts Management and Not-for-Profit Management Programs at Salem College in Winston-Salem, NC. He is CEO of Outfitters4, Inc., providing management services to nonprofit organizations and ArtsEngaged providing training and consultation to artists and arts organization to help them more effectively engage with their communities. [Read More …]

Subscribe to Blog via Email

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 1,552 other subscribers

About Engaging Matters

The arts began as collective activity around the campfire, expressions of community. In a very real sense, the community owned that expression. Over time, with increasing specialization of labor, the arts– especially Western “high arts”– became … [Read More...]

Books

Community Engagement: Why and How

Building Communities, Not Audiences: The Future of the Arts in the United States Engage Now! A Guide to Making the Arts Indispensable[Purchase info below] I have to be honest, I haven’t finished it yet because I’m constantly having to digest the ‘YES’ and ‘AMEN’ moments I get from each … [Read More...]

Gard Foundation Calls for Stories

The Robert E. Gard Foundation is dedicated to fostering healthy communities through arts-based development, it is currently seeking stories from communities in which the arts have improved the lives of citizens in remarkable ways. These stories can either be full descriptions (400-900 words) with photos, video, and web links or mini stories (ca. 200 words) […]

Share this:

  • Click to email a link to a friend (Opens in new window) Email
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on X (Opens in new window) X
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to print (Opens in new window) Print

Archives

Recent Comments

  • Jerry Yoshitomi on Deserving Attention: “Doug: Thank you very much for this. I am assuming that much of the local sports coverage is of high…” Mar 25, 16:28
  • Alan Harrison on Deadly Sin: II: ““Yes, but it’s Shakespeare!” is a phrase I heard for years in defending the production of the poetry from several…” Feb 17, 19:38
  • Doug Borwick on Deadly Sin: I: “Excellent question.” Feb 11, 16:08
  • Jerry Yoshitomi on Deadly Sin: I: “When I first came into the field and I met our leadership, it seemed to me that ‘arrogance’ was a…” Feb 10, 15:36
  • Doug Borwick on Cutting Back: “Thanks for the kind words. Hope you are well.” Oct 2, 06:58

Tags

arrogance artcentricity artists arts board of directors business model change community community engagement creativity dance diversity education equity evaluation examples excellence funding fundraising future governance gradualism implementation inclusion instrumental international Intrinsic mainstreaming management marketing mission museums music participation partnership programming public good public policy relationships research Robert E. Gard Foundation simplicity structure terminology theatre
Return to top of page

an ArtsJournal blog

This blog published under a Creative Commons license

Copyright © 2025 · Magazine Pro Theme on Genesis Framework · WordPress · Log in