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Engaging Matters

Doug Borwick on vibrant arts and communities

Excellence–To What End?

April 3, 2013 by Doug Borwick

ExcellenceSignTaking a time out from mainstreaming engagement and questions of diversity (although both really are related to this), I feel a need to revisit (briefly) the “question of quality.” This is something that needs to be done with some regularity by anyone advocating for a community-oriented perspective in the arts. There is, among some, an almost knee-jerk response that quality and community are incompatible. I’m not going to repeat the many, many posts I’ve done on this topic. (Selected examples: Engagement Uber Alles?,  Lessons from a Pirate: I,  Lessons from a Pirate: II,  Quality and Community, Quality and Community-2.)

An issue I have not previously addressed is in some ways the most important one. Granted that we all strive for excellence, what is the purpose of that striving? In other words, are we pursuing excellence for the sake of excellence? (Think about it, that’s a bit of a strange goal.) Do we pursue excellence for the sake of the art itself? Again, that’s an odd and, arguably, dessicated goal. Does the art really care? Do we pursue excellence for our own sake (individually or for an arts organization)? That’s a bit more human, but fairly narrow.

Some of you may have already gotten where I am going with this. I would suggest that the pursuit of excellence should be, ultimately, for the sake of the perceivers (creator/performers, audience, visitors, purchasers, viewers, etc.)–all of them. Why? Because, as human beings, we all deserve it. And it is then only a tiny leap for me to say that, at root, we should pursue excellence because the communities to which we present our art deserve excellence. Working from that frame, we must then be concerned not only about excellence but about our role in connecting with those communities. Here’s a koan-like question: If we do not connect our communities with the excellence we as artists attain, is it indeed excellent? Upon reflection, for some of us, that question may not be nearly as “unanswerable” as it might at first appear.

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It’s been a while since I’ve posted an update on my ArtsEngaged travels. Here are my whereabouts for the next few weeks:

Washington, DC
April 7
American University Emerging Arts Leaders Symposium: Audience Engagement/Community Engagement

North Carolina
April 9
Raleigh-Arts Day 2013 (Arts NC): “Building Communities, Not Audiences”

Florida
April 19
Ft. Lauderdale-Broward County Cultural Division/ArtServe: “Mainstreaming Engagement”
Individual organizational consultations

Michigan
April 24
Detroit-CultureSource Annual Conference
Keynote Speech: Engaging for Success
Workshop: Engaging the Third Rail

California
May 15th – Los Angeles
“Mainstreaming Engagement” hosted by Emerging Arts Leaders/Los Angeles

May 16th – San Diego
“Mainstreaming Engagement” hosted by Rising Arts Leaders San Diego and the Balboa Park Cultural Partnership
“Artists and Community Engagement” hosted by the Creative Catalyst program of the San Diego Foundation

—————————

Engage!

Doug

Photo:AttributionShare Alike Some rights reserved by mikecogh

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Filed Under: Principles Tagged With: arts, community engagement

About Doug Borwick

Doug Borwick is a past President of the Board of the Association of Arts Administration Educators and was for nearly 30 years Director of the Arts Management and Not-for-Profit Management Programs at Salem College in Winston-Salem, NC. He is CEO of Outfitters4, Inc., providing management services to nonprofit organizations and ArtsEngaged providing training and consultation to artists and arts organization to help them more effectively engage with their communities. [Read More …]

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About Engaging Matters

The arts began as collective activity around the campfire, expressions of community. In a very real sense, the community owned that expression. Over time, with increasing specialization of labor, the arts– especially Western “high arts”– became … [Read More...]

Books

Community Engagement: Why and How

Building Communities, Not Audiences: The Future of the Arts in the United States Engage Now! A Guide to Making the Arts Indispensable[Purchase info below] I have to be honest, I haven’t finished it yet because I’m constantly having to digest the ‘YES’ and ‘AMEN’ moments I get from each … [Read More...]

Gard Foundation Calls for Stories

The Robert E. Gard Foundation is dedicated to fostering healthy communities through arts-based development, it is currently seeking stories from communities in which the arts have improved the lives of citizens in remarkable ways. These stories can either be full descriptions (400-900 words) with photos, video, and web links or mini stories (ca. 200 words) […]

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