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The Artful Manager

Andrew Taylor on the business of arts & culture

When cultural experiences fall a bit short

March 4, 2004 by Andrew Taylor

Some stories just scream out to be shared on weblogs such as mine. This item in a North Wales newspaper suggests that there’s a slight problem with the Welsh cultural experience offered by the ‘Magic of Wales’ shop at Disney’s Epcot Centre. Specifically:


Disney officials in the USA confirmed there were no Welsh products on sale at present in the Magic of Wales store.

Instead, the shop offers a full range of Scottish items, including tartan ties, scarves, and even a map of the Scottish clans. So the Welsh North American Chamber of Commerce is stepping in to set things right.

Cultural managers are always struggling with extraordinarily complex issues of authenticity (how authentic is a performance of the ‘throat-singers of Tuva,’ for example, when performed in a historic opera house?…Or how authentic is an exhibit of Medieval religious iconography when hung on white museum walls?).

One way to avoid the shades of gray, I suppose, is to just get it boldly and absolutely wrong. Bravo Disney.

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About Andrew Taylor

Andrew Taylor is a faculty member in American University's Arts Management Program in Washington, DC. [Read More …]

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