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Hannah Grannemann on Audience Experience

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A special time of year…really.

December 2, 2021 by Hannah Grannemann Leave a Comment

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Row X blog by Hannah Grannemann Your audience circled December on their calendar last spring. They didn’t want to miss the holiday show this year. Seeing something earlier than December was possible…they’d have to feel it out…but they would really try to get back to their holiday show. The holidays just weren’t the same last year without a trip to the theater to see their favorite production. Anticipating the show this year would be a little light shining for them through all the uncertainty … [Read more...] about A special time of year…really.

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About Hannah

Associate Professor of Arts Administration at the University of North Carolina at Greensboro (UNCG). More about Hannah can be found at hannahgrannemann.com. Her forthcoming book on nonprofit fundraising will be published by the Columbia Business School Publishing imprint of Columbia University … [more] about About Hannah Grannemann

About Row X

White iPhone with QR Code, ArtsJournal Logo and Row X

Row X is where audience experience meets artistic practice and business strategy of arts organizations. The goal of the blog is to explore the sweet spot where these three interests overlap. Audience experience is often seen as the purview of the marketing department until the point that the … [more] about About Row X

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