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Hannah Grannemann on Audience Experience

Hannah Grannemann

A Wordle Allegory: We Can’t Wait

December 8, 2022 by Hannah Grannemann 2 Comments

Row X blog by Hannah Grannemann I’m not immune to clickbait, and I like to play Wordle, so of course I clicked on an article from Lifehacker that promised valuable Wordle news. Lifehacker told me that Wordle’s daily word are no longer randomly generated, but are now chosen by an editor, and may be themed. OK, no big deal, I thought. I enjoy whimsy. But I’m a relaxed Wordle player and I know there are some not-so-laid-back players. So I scrolled down to the comments. Which brings me to the … [Read more...] about A Wordle Allegory: We Can’t Wait

Are the arts “building back better” with new audiences?

August 30, 2022 by Hannah Grannemann 10 Comments

Row X blog by Hannah Grannemann When arts organizations went into shutdown in 2020 and 2021, they asked audiences, donors, staffs, and their communities to continue supporting them even when they weren’t producing and open to the public because they were working hard during the shutdowns to improve themselves in myriad ways, including building new audiences. They weren’t going to let a good crisis go to waste, they said. In other words, they were going to “build back better”. I’m … [Read more...] about Are the arts “building back better” with new audiences?

“Audiencing”: Introducing the Routledge Companion to Audiences and Performing Arts

May 20, 2022 by Hannah Grannemann 5 Comments

Row X blog by Hannah Grannemann I wish I had known the term “audiencing”[1] during my arts management career. Fumbling with my words in meetings, I tried to get others to see audiences as more than ATMs, obstacles to work around, or sleepy citizens in need of moral awakening. Joining a noisy, packed lobby, I also couldn’t find words to describe the buzzy post-show feeling of elation on opening night after having been present when performers and audience had become enmeshed, creating a new … [Read more...] about “Audiencing”: Introducing the Routledge Companion to Audiences and Performing Arts

Too Little Heterogeneity?: Histories, Theories and Questions of Social Justice

May 20, 2022 by Hannah Grannemann Leave a Comment

Row X blog guest post by Lynne Conner, Chair and Professor at the Department of Theatre at University of North Carolina at Charlotte, USA. This is the first in a series on Row X featuring short essays written by the co-editors of the Routledge Companion to Audiences and the Performing Arts, a major reference work published in April 2022. The series is introduced here.The Companion represents a truly multi-dimensional exploration of the inter-relationships between audiences and performance. … [Read more...] about Too Little Heterogeneity?: Histories, Theories and Questions of Social Justice

Our Methods Make Our World: Methods, Methodologies and Understanding Audiences

May 20, 2022 by Hannah Grannemann Leave a Comment

Row X blog guest post by Matthew Reason, Professor of Theatre and Performance at York St John University, UK. This is the third in a series on Row X will be featuring short essays written by the co-editors of the Routledge Companion to Audiences and the Performing Arts, a major reference work published in April 2022. The series is introduced here.The Companion represents a truly multi-dimensional exploration of the inter-relationships between audiences and performance. Spread over four … [Read more...] about Our Methods Make Our World: Methods, Methodologies and Understanding Audiences

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About Hannah

Assistant Professor and Director of the Arts Administration Program at the University of North Carolina at Greensboro (UNCG). In her 17-year career as a leader and staffer in the arts sector, Hannah was Executive Director of Children’s Theater of Charlotte, Managing Director of PlayMakers Repertory … [more] about About Hannah Grannemann

About Row X

White iPhone with QR Code, ArtsJournal Logo and Row X

Row X is where audience experience meets artistic practice and organizational (business) strategy of arts organizations. The goal of the blog is to explore the sweet spot where these three interests overlap. Audience experience is often seen as the purview of the marketing department until the … [more] about About Row X

Recent Posts

  • A Wordle Allegory: We Can’t Wait December 8, 2022
  • Are the arts “building back better” with new audiences? August 30, 2022
  • “Audiencing”: Introducing the Routledge Companion to Audiences and Performing Arts May 20, 2022
  • Too Little Heterogeneity?: Histories, Theories and Questions of Social Justice May 20, 2022
  • Our Methods Make Our World: Methods, Methodologies and Understanding Audiences May 20, 2022

Recent Comments

  • Hannah Grannemann on A Wordle Allegory: We Can’t Wait
  • Alan Harrison on A Wordle Allegory: We Can’t Wait
  • Numa Saisselin on Are the arts “building back better” with new audiences?
  • Alan Brown on Are the arts “building back better” with new audiences?
  • RLewis on Are the arts “building back better” with new audiences?

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