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Social Currencies

August 25, 2008 by Tim Riley

…Other institutions do far better jobs at issuing social currency these days. What is Facebook but the Federal Reserve Bank of social currency? And it’s all social currency you can use! Like cocktail chatter, a Facebook posting–be it a link, a list, a photo, or travel plans–conveys the message, I am here. Listen to me. A well-executed Facebook presence, like a superb pontification at the bar or a great phone-in to sports talk radio, demonstrates one’s status within one’s existing social network. If skillfully wielded, a Facebook page can increase a person’s status by attracting “cooler” or more influential friends. These days, you can’t raise your status more than a bump by carrying the Wall Street Journal under your arm. —Jack Shafer in Slate. More here, and here.

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Tim Riley

NPR critic, Author, Emerson College Journalist and Campus Speaker Tim Riley contributes to HERE AND NOW out of WBUR Boston. Read More…

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