Market Share

A couple of weeks before Rifftides debuted in mid-June, The Johnson Foundation sponsored a conference of people from the power structures of the jazz business and jazz education. It was at the foundation’s Wingspread Conference Center in Racine, Wisconsin. The purpose of the three-day gathering was to discuss how to increase the market share of jazz. The foundation has a report on a website created for the conference. Conventional wisdom is that jazz album sales—an important index of market … [Read more...]