Most Persuasive Non-Death Certificate Yet

Here's Alex Ross today, though you might as well go read the whole thing:

But the whole point is that there are no hits in classical music. It's a niche market that is itself a vast conglomeration of sub-niches, from early music to the avant-garde, from Furtwängler fanciers to Toscanini types, none of whom ever agree. Collectively, however, they purchase many millions of records a year, and the Internet has made it far easier for them to find what they want....

Out in the media mainstream, any information that suggests health or lack of death in the classical area will appear counterintuitive, and will be questioned or ignored. The lack of hits guarantees a lack of coverage, because media outlets want to be able to tell their audience about the four or five big things that matter in any field -- the Arcade Fire, Heroes, Spider Man 3, etc. -- and this galaxy of subcultures won't oblige. It's so much easier to disregard the entire thing. The neverending "death of classical music" talk is the wishful thinking of the culture industry. But the fact that orchestra subscriptions, opera ticket sales, and, possibly, record sales have gone up in the last year or two suggests that music from Hildegard to Anna Clyne can still find its audiences without help from TV, magazines, and commercial radio.

Not that I give a damn, I'm in postclassical.

March 22, 2007 5:16 AM | | Comments (4)

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4 Comments

i thought you were jazz.

KG replies: Having mastered classical, postclassical, and jazz, I'm now on to ambient. I realize it must be difficult to keep up. :^D

Interesting stuff. Classical listeners are supposed to be, ahem, of a certain age so maybe they are more inclined to actually buy a CD than download a ripped MP3. I'm an old guy so I have all my classical CDs neatly arranged chronologically from Schutz to Reich; there is something comforting about having it all on a shelf rather than somewhere in an IPod. Maybe CD sales figures are becoming skewed by demographics. Now it was just here that I was going to go into a rant about PostClassical CD availability. I once went to Barnes & Noble to buy "Concerto for Piano & Wind Ensemble" by Kevin Volans. They didn't have it, and could not order it. I tried on-line, but nothing seemed to work. So just now, to make a point, I looked again on Amazon. They had 4 copies in stock... so I bought one. The Long Tail lives.

KG replies: I've learned, when I can't find something interesting, to go to Amazon's foreign sites, like http://www.amazon.co.uk/ (listed at the bottom of the Amazon page).

Paul, on the contemporary repertoire file-sharing community I spend a lot of time in, there are about 40 people active at any given moment, and we'll almost all under the age of 30.

I should mention that t the the effect of young-person file-sharing on sales is less than one would assume when you consider that a good portion of these people live in Eastern Europe or Central America, where there are no stores selling a decent stock of traditional stuff, let alone kooky avant-garde stylings.

Well Chris,

It's gotten more difficult here in the US as well. Smaller stores sometimes have gems but it's usually still a limited collection. After Tower closed, it's really hard to find stuff in general. Fortunately, Amazon seems to have discovered the right business model...everything one click away!

Cheers...umm...for capitalism?

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Sites To See

Postclassic Radio! - Kyle Gann's internet radio station that accompanies the blog; see the playlist at kylegann.com

American Mavericks - the Minnesota Public radio program about American music (scripted by Kyle Gann with Tom Voegeli)

Kalvos & Damian's New Music Bazaar - a cornucopia of music, interviews, information by, with, and on hundreds of intriguing composers who are not the Usual Suspects

Iridian Radio - an intelligently mellow new-music station

New Music Box - the premiere site for keeping up with what American composers are doing and thinking

The Rest Is Noise - The fine blog of critic Alex Ross

William Duckworth's Cathedral - the first interactive web composition and home page of a great postminimalist composer

Mikel Rouse's Home Page - the greatest opera composer of my generation

Eve Beglarian's Home Page - great Downtown composer

Just Intonation Network - a meeting place for people interested in alternative tunings

Erling Wold's Web Site - a fine San Francisco composer of deceptively simple-seeming music, and a model web site

The Dane Rudhyar Archive - the complete site for the music, poetry, painting, and ideas of a greatly underrated composer who became America's greatest astrologer

Utopian Turtletop, John Shaw's thoughtful blog about new music and other issues

About this Entry

This page contains a single entry by PostClassic published on March 22, 2007 5:16 AM.

How About Augmented Sevenths? was the previous entry in this blog.

The Empire Strikes Back is the next entry in this blog.

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