In 2014 the Wyncote Foundation commissioned Lutman & Associates to research digital adoption by legacy cultural institutions. The resulting study, Like, Link, Share: How cultural institutions are embracing digital technology, showcases the awesome creative work of 40 cultural organizations and shares common themes and lessons learned among these leading practitioners. When I spoke about the report at conferences and meetings, arts leaders’ responses were frequently that they knew they “should be” engaging digitally, but they feel … [Read more...]
Does your organization need a Chief Experience Officer?
A big part of our choice of favorite products and companies comes from the quality of how they engage us. My favorite coffee shop not only has the best coffee in Saint Paul but also the best playlist going in the shop, the best free Internet access, comfy chairs, an entertaining and useful Facebook page, and multiple ways of interacting with writers, visual artists and local food producers. It’s a sole proprietorship that’s curated by its owner in every sense of the word. Apple tries to do this on a global scale (and in my opinion, fails in … [Read more...]