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Scene Change

Arts are essential. Your nonprofit is not.

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Nonprofit Arts Marketing – Drive for Image First; The Road to Revenue Follows

March 19, 2024 by Alan Harrison 1 Comment

Or, Drive for Money First; The Road to Oblivion Follows   Over the last couple of columns, we’ve talked about the coming war. I need a break from that, and I’m sure you do, too. Let’s head back over to the land of the living, at least for the moment, and help them support your work. In your nonprofit arts organization, the person leading that effort is the marketing … [Read more...] about Nonprofit Arts Marketing – Drive for Image First; The Road to Revenue Follows

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About Scene Change

In early 2024, we laid out the problem and gave you a path. The result: SCENE CHANGE: WHY TODAY'S NONPROFIT ARTS ORGANIZATIONS HAVE TO STOP PRODUCING ART AND START PRODUCING IMPACT. In late 2024, we gave you discussion prompts and rules to help you figure out the answers on your own. The result: … [MORE] about About Scene Change

About Alan Harrison

Alan Harrison is a writer, father, performer, consultant, recovering artist, and the author of the industry best-seller "Scene Change: Why Today's Nonprofit Arts Organizations Have to Stop Producing Art and Start Producing Impact" and “Scene Change 2: The Five REAL Responsibilities of Nonprofit Arts … [MORE] about About Alan Harrison

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