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Matt Lehrman on Customer Engagement & Audience Development

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Assessment, Resilience & Consensus

July 1, 2017 by Matt Lehrman

Happy New (Fiscal) Year to those who celebrate! So, how will you work differently going forward?  Here are 3 questions to help you get started:   What have you learned from the year just concluded?   An exercise: draw a line down the center of a single sheet of paper and headline one column "What Went Wrong" and the other "What Went Right."  Start writing and don't stop until you have a total of (at least) 50 items from the season … [Read more...]

Matt Lehrman

A passion for loyalty and customer engagement runs through Matt Lehrman’s 30-year career in corporate sales and marketing, non-profit management, and as a champion for audience development in the arts and cultural sector. [Read More …]

About Audience Wanted

Audiences, they're not just for arts & cultural organizations anymore. My favorite part of any show or concert takes place precisely when the houselights dim and the curtain rises.  It's at that remarkable moment that an assembly of individuals … [Read More...]

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