Training ourselves to see the invisible gorilla

Trafton Drew & Jeremy Wolfe

Earlier this week, NPR ran a story about some interesting research into the concept of inattential blindness that I think is incredibly instructive for arts leaders. The study went like this: an image of a man in a gorilla suit was superimposed upon a series of slides that radiologists typically use to look for cancer (see the image to the left). A group of radiologists were then asked to review the slides for cancerous nodules. The result? 83% did not see the gorilla.   “When you ask someone to perform a challenging task, without … [Read more...]