{"id":1818,"date":"2026-05-07T09:00:00","date_gmt":"2026-05-07T09:00:00","guid":{"rendered":"https:\/\/www.artsjournal.com\/scenechange\/?p=1818"},"modified":"2026-03-08T05:56:03","modified_gmt":"2026-03-08T05:56:03","slug":"for-the-thousandth-time-art-is-essential-arts-organizations-are-not","status":"publish","type":"post","link":"https:\/\/www.artsjournal.com\/scenechange\/2026\/05\/07\/for-the-thousandth-time-art-is-essential-arts-organizations-are-not\/","title":{"rendered":"For the Thousandth Time, Art is Essential. Arts Organizations Are Not."},"content":{"rendered":"\n

No one is arguing against the former. Certainly not me. All I’m asking is how is your nonprofit arts organization disproving the latter?<\/strong><\/p>\n\n\n\n

\"\"
If a flower can grow in a parched desert, why can\u2019t your arts organization provide a tangible, measurable impact on your community (Image by svklimkin from Pixabay)?<\/figcaption><\/figure>\n\n\n\n
\n\n\n\n

There will be naysayers from now until the end of time.<\/p>\n\n\n\n

\u201cYou can\u2019t make art and keep greedy bastards from burning up the planet.\u201d \u201cYou can\u2019t measure art; there are no tangible metrics.\u201d \u201cYou can\u2019t prevent or stop a war with art.\u201d \u201cYou can\u2019t solve homelessness with art.\u201d<\/p>\n\n\n\n

\u201cYou can\u2019t provide relief of the poor, the distressed, or the underprivileged; advancement of religion; advancement of education or science; erecting or maintaining public buildings, monuments, or works; lessening the burdens of government; lessening neighborhood tensions; eliminating prejudice and discrimination; defending human and civil rights secured by law; and combating community deterioration and juvenile delinquency<\/a> with art.\u201d<\/p>\n\n\n\n

\u201cThe art I want to create has to vary to make its point. It must, above all else, be entertaining in order to sell tickets. It cannot be wholly religious, educational, scientific, or literary; nor can it test for public safety, foster national or international amateur sports competition, or prevent cruelty to children or animals.<\/a> And, incidentally, the art we produce is<\/em> educational. While we don\u2019t test them to see if they actually learned anything, students come all the time.\u201d<\/p>\n\n\n\n

To that, I say, \u201cNay.\u201d<\/p>\n\n\n\n

\"\"<\/a>
Or \u201cNeigh,\u201d as the case may be (Image by Annette Louis from Pixabay).<\/figcaption><\/figure>\n\n\n\n

<\/p>\n\n\n\n

Assuming you\u2019re not lying when you say all these ridiculous things, it might be better said that you\u2019re not willing <\/em>to act as a charity, not that you can\u2019t. <\/em>Two different things. Like art and arts organizations.<\/p>\n\n\n\n

It bears repeating that art is, in fact, essential. It is everywhere, whether it\u2019s beautiful or not \u2014 whether it\u2019s even built to be art or not. Art is like air and water. It is inevitable. There is nothing that is not art. The least artistic thing in your eye\u2019s view right now (a blank wall, for example) is still artistic. The only place where there is no art is a void, and even that\u2019s arguable.<\/p>\n\n\n\n

\"\"<\/a>
The art on the left consists of photos of a mug, a book, two biscuits, and a match, assembled in 2026, courtesy of the author. The art on the right is “Mug, Book, Biscuits, and Match” by John Frederick Peto, painted in 1893, courtesy of the National Gallery of Art.<\/figcaption><\/figure>\n\n\n\n

<\/p>\n\n\n\n

So please excuse me when I ask this question of you. I expect an answer.<\/strong><\/p>\n\n\n\n

Given that there\u2019s a war going on involving six of the seven continents; homelessness is at an all-time high; the wage gap between men and women hasn\u2019t budged more than a penny over the last half-century; Black people are spat upon in every possible insult and injury out of fear and bigotry; Latino people are being rounded up, shot, and enduring racist ICE raids all over the country (especially in cities whose population voted for the better presidential candidate a couple of years back); families are being ripped apart; the wealthiest six people in America have more than 50% of the money; and CINO (Christians in Name Only) evangelists are more interested in Israel becoming fully Jewish so they can trigger that clause in Revelations, because they certainly have no love for Jews, Arabs, Palestinians, or any other tribes of people in the Middle East\u2026<\/p>\n\n\n\n

\u2026why in the Highlands, the Highlands of Scotland are you producing Brigadoon?<\/em><\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

<\/p>\n\n\n\n

Good music. Dated story. Full of fantasy. Escapist silliness with some hummable hits. Great for a commercial theater to produce<\/em>. After all, they can use the rationale of making people feel better during a winter of discontent as reason enough to sell bundles of tickets. And that\u2019s fine for them; they have no responsibility to the community whatsoever. Their responsibility is to their stakeholders, and it\u2019s entirely financial.<\/p>\n\n\n\n

During the depression, lots of fluff was produced in order to make paying audiences feel better. However, the nonprofit arts organization movement did not begin until the 1960s, which means that calling back to those times is an irrelevant, specious argument for producing Brigadoon<\/em>.<\/p>\n\n\n\n

If your theater company is a 501(C)(3), your stakeholders are not your ticket-buyers. They\u2019re not your board. They\u2019re not artists. Most importantly, they\u2019re not the people who work there.<\/p>\n\n\n\n

Your stakeholders are the taxpayers of the community. Your community needs charitable assistance. That\u2019s what you, as a charitable organization, do. If you don\u2019t want to help, then get out of the nonprofit business, where you\u2019re sucking away resources that might actually help people get out of poverty, sickness, or any of the other issues of the day that beleaguer your community\u2019s most vulnerable.<\/p>\n\n\n\n

If you then make the argument, \u201cThat\u2019s not what arts organizations do,\u201d then you, at best, are a na\u00efve toady. If you make the argument, \u201cThe IRS says we don\u2019t have to,\u201d then you are no less than an idiot, because, while that\u2019s barely true (and only because of a flimsy court case whose tenets probably don\u2019t apply to you), today\u2019s donors want their charities to solve an issue that they care about. In short, they want their charities to be charitable, not acquisitive.<\/p>\n\n\n\n

Only those who want their names on the buildings, the seats, the staff, the walls, and even the toilets \u2014 the most toxic donors in the world \u2014 will support something that only offers that and nothing else.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

<\/p>\n\n\n\n

Producing Brigadoon <\/em>\u2014or any other escapist arts piece for your symphony, your ballet company, your museum, or any other nonprofit arts organization \u2014 for no other reason than to sell tickets should alert the IRS to take your nonprofit status away for fraud. If you\u2019re the executive director, the managing director, the artistic director, or the chair of the board, you should rightly feel ashamed of yourself.<\/p>\n\n\n\n

\n\n\n\n

[Note: if you are producing Brigadoon <\/em>or any other escapist art and you are employing the unemployable, the lost, prisoners (incarcerated or not); producing it in found stages in rough neighborhoods, church basements, living rooms, or other non-traditional performance spaces; you\u2019re charging no fee for tickets; and you offer a full educational program that includes not merely materials and teachers, but also rubrics and testing to ensure that the program is effective in whatever it is you\u2019re teaching; then, go ahead and produce Brigadoon<\/em>.]<\/strong><\/p>\n\n\n\n

\n\n\n\n

Otherwise, your next action, of course, should be to convert your company into a commercial organization. This path is neither difficult, disgraceful, nor a bad idea. There is no high moral ground attached to running a nonprofit organization. When you don\u2019t use other people\u2019s taxes to do your work, you can do just about anything you want. Ask any entrepreneur about that.<\/p>\n\n\n\n

Honestly, I feel sorry for development directors at today\u2019s nonprofit arts organizations. They not only have to act as though they\u2019re part of the hoity-toity crowd (they\u2019re assuredly not, but Muffy and Buffy do so love to slum with hoi polloi development directors), but they have to sell a product rather than a service. It\u2019s become a relatively disgusting business, and each one of these people should have a copy of the American Fundraising Professionals Official Code of Ethical Standards<\/a>, but paste it on their walls just to see how many times per day that they are forced to break it. It won\u2019t help them get mondo bucks, but it\u2019ll make them feel a skosh more human.<\/p>\n\n\n\n

\"\"<\/a>
Just an FYI: today’s donors don’t want to go on a two-hour lunch with you. Certainly not to talk about the show they\u2019re going to sponsor. That activity is long obsolete (just ask them).<\/figcaption><\/figure>\n\n\n\n

<\/p>\n\n\n\n

So, to be as clear as possible: art is essential.<\/strong> Water is wet. Air is gaseous. Most birds can fly. It\u2019s not a big deal. For nonprofit arts organizations, art is simply a tool. It is definitely not a product. The fact that it\u2019s essential is not a good argument for support.<\/p>\n\n\n\n

Your company\u2019s charitable actions are the only things that make a good argument for support.<\/p>\n\n\n\n

By the way, excellence is nothing special, either. Excellence is the lowest baseline to your work<\/strong>. No one is out there trying to produce anything less than excellent work, given the laws of scarcity. Excellence (which is entirely subjective) is merely irrelevant<\/em>, except in the managing of services and producing impact that tangibly improves the community in ways that fit the definition of \u201ccharitable.\u201d<\/p>\n\n\n\n

We\u2019ve gone over this before, but I wanted to make it clear. These messages are not anti-art, anti-artist, nor are they intended to negate the power of art to make a difference in the world. Just the opposite. The charge here is that too many nonprofit arts organizations \u2014 sadly, it\u2019s especially true of the largest ones, the flagships \u2014 are anti-community, anti-charity, and, as such, should change or make way for those that understand the point of nonprofit arts.<\/p>\n\n\n\n

Do the right thing. That\u2019s all we ask.<\/p>\n\n\n\n

\n\n\n\n

WATCH THIS SPACE FOR A SPECIAL ANNOUNCEMENT NEXT WEEK, ON MAY 14<\/strong><\/p>\n\n\n\n

\n\n\n\n
\"\"<\/a>
If you want your nonprofit arts organization to thrive, just pick up this inexpensive trilogy. If not, I can let you know how to throw “Going Out Of Business” sales.<\/figcaption><\/figure>\n\n\n\n
\n\n\n\n
\"\"<\/a>
Thank you so much for reading all the way to the bottom. That takes a lot of patience. If you like what you read, would you please consider contributing to the coffee fund by clicking on the cup above these words? Or better, if you’re in Seattle, let’s have a cup together. My treat.<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"

No one is arguing against the former. Certainly not me. All I’m asking is how is your nonprofit arts organization disproving the latter?<\/p>\n","protected":false},"author":2,"featured_media":1819,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[21,20,100,40,32,29,25,28,23,19,18,17,27,99],"tags":[85,41,10,50],"class_list":{"0":"post-1818","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-arts-and-culture","8":"category-board-of-directors","9":"category-book-recommendation","10":"category-change","11":"category-charity","12":"category-dei","13":"category-development-and-fundraising","14":"category-diversity-equity-inclusion","15":"category-executive-director","16":"category-leadership","17":"category-nonprofit","18":"category-nonprofit-arts-organizations","19":"category-philanthropy-and-donors","20":"category-scene-change","21":"tag-community","22":"tag-fundraising","23":"tag-impact","24":"tag-nonprofit-management","25":"entry"},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.artsjournal.com\/scenechange\/wp-content\/uploads\/2026\/03\/klimkin-flower-8874431.jpg?fit=1200%2C675&ssl=1","jetpack-related-posts":[{"id":1517,"url":"https:\/\/www.artsjournal.com\/scenechange\/2025\/10\/07\/a-punchy-outspoken-argument-for-how-nonprofit-arts-organizations-should-be-run\/","url_meta":{"origin":1818,"position":0},"title":"“A PUNCHY, OUTSPOKEN ARGUMENT FOR HOW NONPROFIT ARTS ORGANIZATIONS SHOULD BE RUN.”","author":"Alan Harrison","date":"October 7, 2025","format":false,"excerpt":"\"An example-driven new map to success in the realm of nonprofit theater.\" \u2014 Kirkus Reviews.","rel":"","context":"In "Arts and Culture"","block_context":{"text":"Arts and Culture","link":"https:\/\/www.artsjournal.com\/scenechange\/category\/arts-and-culture\/"},"img":{"alt_text":"Scene Change, Scene Change 2, and Scene Change 3 - 3 books to improve your arts organization","src":"https:\/\/i0.wp.com\/www.artsjournal.com\/scenechange\/wp-content\/uploads\/2025\/06\/3-book-titles.jpg?fit=1200%2C606&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.artsjournal.com\/scenechange\/wp-content\/uploads\/2025\/06\/3-book-titles.jpg?fit=1200%2C606&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.artsjournal.com\/scenechange\/wp-content\/uploads\/2025\/06\/3-book-titles.jpg?fit=1200%2C606&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.artsjournal.com\/scenechange\/wp-content\/uploads\/2025\/06\/3-book-titles.jpg?fit=1200%2C606&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.artsjournal.com\/scenechange\/wp-content\/uploads\/2025\/06\/3-book-titles.jpg?fit=1200%2C606&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":1756,"url":"https:\/\/www.artsjournal.com\/scenechange\/2026\/03\/26\/dog-on-a-cold-stone-floor-or-when-nonprofit-arts-organizations-obsess-about-the-art-more-than-the-people\/","url_meta":{"origin":1818,"position":1},"title":"\u201cDog on a Cold Stone Floor,\u201d or When Nonprofit Arts Organizations Obsess About the Art More Than the People","author":"Alan Harrison","date":"March 26, 2026","format":false,"excerpt":"Art is a universal good. 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