Or, Drive for Money First; The Road to Oblivion Follows Over the last couple of columns, we’ve talked about the coming war. I need a break from that, and I’m sure you do, too. Let’s head back over to the land of the living, at least for the moment, and help them support your work. In your nonprofit arts organization, the person leading that effort is the marketing … [Read more...] about Nonprofit Arts Marketing – Drive for Image First; The Road to Revenue Follows
Impact
War Is Coming. You ready?
This is not a metaphor. Real war. In the nonprofit arts sector, it will force you to act. Before we talk about war, death, destruction, and irrelevance, let’s talk about my new book, because I’ve always been a fan of theater of the absurd. My new book is now available everywhere, even as an eBook. And if it’s not, please let me know. Scene Change: Why Today's … [Read more...] about War Is Coming. You ready?
Nonprofit Arts Organizations: Just Land the M*****F***** Plane!
Changing direction is hard enough. Changing while continuing to not change is ridiculous. The book is now available everywhere, even as an eBook. And if it’s not, please let me know. My new book, Scene Change: Why Today’s Nonprofit Arts Organizations Have to Stop Producing Art and Start Producing Impact is now on the shelves, be they internet shelves or real ones, in … [Read more...] about Nonprofit Arts Organizations: Just Land the M*****F***** Plane!
All This and World War III
For nonprofit arts organizations (and society at large), it’s all the rage Before anything else, it behooves me to let you know that my book, Scene Change: Why Today’s Nonprofit Arts Organizations Have to Stop Producing Art and Start Producing Impact is now on the shelves, be they internet shelves or real ones, in the UK and the US. If your bookstore isn’t carrying it … [Read more...] about All This and World War III
Yes, Arts Organizations CAN Show Charitable Impact
If they can do it, your nonprofit arts organization can do it. Nonprofit arts folks continue to balk at the idea of using their art as a tool rather than as the goal. And that’s their right, although it’s soon to be their downfall, as we’ve discussed in previous articles. We’ve tried to show them that by using their Willy Wonka-esque Golden Ticket, their nonprofit … [Read more...] about Yes, Arts Organizations CAN Show Charitable Impact