Good morning, starshines. Here are some miscellaneous marketing matters for a Monday. <\/p>\n
Just as I’m sure journalists are frustrated when publicists pitch them a feature on an artist who was written up in their publication less than a year ago (etc.), publicists want to, in turn, tear their hair out when journalists request interviews with artists to preview concerts and have done zero-to-no research. “Research” is actually a bit strong, here: they have neither looked at the provided press materials nor spent three minutes on this little thing I, for one, have been calling “Google.” I have a new strategy, though, that I’d like all you publicists out there to join me in executing. This efficient new approach comes courtesy of my friend Ronen<\/a>. The next time a journalist asks one of my artists something like, “Did you write the concerto yourself?”, this<\/a> is what I’m going to e mail to them. <\/p>\n Further to my post on classical music’s lack of public competitions<\/a>, I’d like to bring a couple of follow-up items to your attention. First is this<\/a>, from Gawker<\/i>, on how Americans suddenly REALLY CARE about hockey, and second is this<\/a>, from commenter