{"id":374,"date":"2009-11-19T14:46:23","date_gmt":"2009-11-19T14:46:23","guid":{"rendered":"http:\/\/www.artsjournal.com\/lifesapitch\/wp\/?p=374"},"modified":"2009-11-19T14:46:23","modified_gmt":"2009-11-19T14:46:23","slug":"ad_libs","status":"publish","type":"post","link":"https:\/\/www.artsjournal.com\/lifesapitch\/2009\/11\/ad_libs\/","title":{"rendered":"Ad Libs"},"content":{"rendered":"<p>Though I have <a href=\"http:\/\/www.artsjournal.com\/lifesapitch\/2009\/09\/the-post-institute.html\">previously complained<\/a> about people e mailing me personally with items that they should really post as comments, I have to admit that my afternoon was made when I received a personal phone call comment from Leila Getz at the Vancouver Recital Society. She said she had read <a href=\"http:\/\/www.artsjournal.com\/lifesapitch\/2009\/11\/special-sauce.html\">yesterday&#8217;s post<\/a> on concerts being promoted as special events, and noticed that she actually uses the word &#8220;special&#8221; in her marketing materials. &#8220;And why am I telling my audience that one concert is more special than another??&#8221; she asked. She also pointed out that &#8220;special&#8221; is often a word we use to promote things that <i>aren&#8217;t<\/i> selling; that is, &#8220;special&#8221; as in a sale. <\/p>\n<p>So our friend Leila has <b>one week <\/b>to complete the copy for her season brochure and is looking for another word to describe the&#8230;big deal?&#8230;.first concert of the season with the performing artist who&#8230;perhaps has a higher fee?&#8230;than other artists on the series. <\/p>\n<p>OK, <a href=\"http:\/\/www.artsjournal.com\/lifesapitch\/2009\/11\/ad-libs.html#comments\">comment<\/a> and help, please. <\/p>\n<p>Her blog is <a href=\"http:\/\/blog.vanrecital.com\/\">here<\/a>, and includes gems like, &#8220;Remember that iPod Touch that I confessed to stealing from my husband?<br \/>\nWell, now that I&#8217;m back in the swing of things, I barely get time to<br \/>\nlisten to it&#8230;and in any case, I&#8217;ve been listening to Murray Perahia<br \/>\npractising in my living room for the past few days.&#8221;<\/p>\n<p>At least we can all agree that Murray Perahia practicing in one&#8217;s living room is special, no air quotes necessary. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Though I have previously complained about people e mailing me personally with items that they should really post as comments, I have to admit that my afternoon was made when I received a personal phone call comment from Leila Getz at the Vancouver Recital Society. She said she had read yesterday&#8217;s post on concerts being [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[9],"tags":[],"class_list":{"0":"post-374","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-main","7":"entry"},"_links":{"self":[{"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/posts\/374","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/comments?post=374"}],"version-history":[{"count":0,"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/posts\/374\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/media?parent=374"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/categories?post=374"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/tags?post=374"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}