{"id":160,"date":"2008-12-19T17:10:19","date_gmt":"2008-12-19T17:10:19","guid":{"rendered":"http:\/\/www.artsjournal.com\/lifesapitch\/wp\/?p=160"},"modified":"2008-12-19T17:10:19","modified_gmt":"2008-12-19T17:10:19","slug":"post","status":"publish","type":"post","link":"https:\/\/www.artsjournal.com\/lifesapitch\/2008\/12\/post\/","title":{"rendered":"Socks in the City"},"content":{"rendered":"<p>There&#8217;s an episode of <i>Sex and the City<\/i> where Carrie Bradshaw can&#8217;t come up with a column topic. Apparently, the previous week she had written about her search for the perfect french fry, and that current week she&#8217;s considering examining &#8220;men as socks&#8221;. One of her gal pals offers, &#8220;Socks in the City!&#8221;<\/p>\n<p>My biggest fear when starting this blog was not having enough talk about. It probably should have been &#8220;getting run out of the industry&#8221;, but &#8211; no matter. Turns out, there is SO MUCH TO TALK ABOUT. Too much, in fact. Here&#8217;s what has struck my fancy this week:<\/p>\n<p>Tom Service reports on his <a href=\"http:\/\/www.guardian.co.uk\/music\/tomserviceblog\/2008\/dec\/17\/arvo-part-score-online\"><i>Guardian<\/i> blog<\/a> that <b>Arvo P\u00e4rt<\/b> (( (swoon) )) and his publisher, Universal Edition, have made his first symphony in 40 years &#8211; <i>Los Angeles<\/i> &#8211; <a href=\"http:\/\/issuu.com\/universaledition\/docs\/paert4thsymph\">available online<\/a>. The piece will be premiered by the LA Phil next year. Here is further proof that 1. <a href=\"http:\/\/www.artsjournal.com\/lifesapitch\/2008\/07\/fresh-born-indeed.html\">everybody loves downloadable sheet music<\/a>, 2. we are a culture that expects\/demands free things, and 3. <i>The<\/i> <i>Guardian <\/i><a href=\"http:\/\/www.guardian.co.uk\/culture\">culture blogs<\/a> are all awesome. <\/p>\n<p>If you haven&#8217;t seen it already, <a href=\"http:\/\/www.cleveland.com\/entertainment\/plaindealer\/tony_brown\/index.ssf?\/base\/entertainment-0\/1229679041326170.xml&amp;coll=2\">this<\/a> is amazing.  Apparently, NEW YORK CITY, as in, the entity, I guess, has APOLOGIZED TO CLEVELAND &#8211;&nbsp; again, the entity, we think &#8211; because a Broadway ad executive said &#8220;<b>We hate tourists from<br \/>\nCleveland<\/b>&#8221; in <i>The New York Times <\/i>on Tuesday. Chicago, as in, <i>Chicago<\/i>, is getting in on the action by offering free &#8211; FREE &#8211; tickets to anyone who comes to the show on a Tuesday, Wednesday or Thursday in January with a valid Ohio ID. Nancy Coyne&#8217;s &#8211; the Cleveland hater&#8217;s &#8211; agency will also give away tickets from the 24 Broadway shows they represent on Cleveland radio. One wonders why a theater PR person would turn up her nose at any potential ticket buyers, considering things are so bad that <i>Chicago <\/i>can just give away tickets. Yikes. <\/p>\n<p>Two new(ish?) trends in advertising:<\/p>\n<p>1. <b>Incorporating the ad into a website&#8217;s logo<\/b>:<\/p>\n<p><span class=\"mt-enclosure mt-enclosure-image\" style=\"display: inline;\"><img loading=\"lazy\" decoding=\"async\" alt=\"trends-in-ads.jpg\" src=\"http:\/\/www.artsjournal.com\/lifesapitch\/trends-in-ads.jpg\" class=\"mt-image-center\" style=\"margin: 0pt auto 20px; text-align: center; display: block;\" height=\"90\" width=\"500\" \/><\/span>2. <b>Adding content to the ad itself<\/b>, as predicted on this blog months ago by <a href=\"http:\/\/www.artsjournal.com\/lifesapitch\/2008\/07\/talk-to-me-about-banner-ads.html\">Alex Sturtevant<\/a>:<\/p>\n<p><span class=\"mt-enclosure mt-enclosure-image\" style=\"display: inline;\"><img loading=\"lazy\" decoding=\"async\" alt=\"avenue-q-ad.jpg\" src=\"http:\/\/www.artsjournal.com\/lifesapitch\/avenue-q-ad.jpg\" class=\"mt-image-center\" style=\"margin: 0pt auto 20px; text-align: center; display: block;\" height=\"921\" width=\"250\" \/><\/span><a href=\"http:\/\/www.nytimes.com\/2008\/12\/18\/arts\/music\/18kapl.html?_r=1&amp;ref=music\">This<\/a> is fascinating, and I will deal with it next week. Your homework this weekend is to read the linked-to piece by <b>Dan Wakin<\/b>.<\/p>\n<p>And because I am in a jolly, holiday mood, despite the fact that it is hemorrhaging snow in the city, I&#8217;d like to thank all<b> the lovely readers of this blog<\/b> for sticking around since we launched in July. I&#8217;m having a grand time writing the thing, and have learned a lot from all your thoughtful comments and e mails. Sniffle::sniffle, eye-dry::eye-dry.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>There&#8217;s an episode of Sex and the City where Carrie Bradshaw can&#8217;t come up with a column topic. Apparently, the previous week she had written about her search for the perfect french fry, and that current week she&#8217;s considering examining &#8220;men as socks&#8221;. One of her gal pals offers, &#8220;Socks in the City!&#8221; My biggest [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[9],"tags":[],"class_list":{"0":"post-160","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-main","7":"entry"},"_links":{"self":[{"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/posts\/160","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/comments?post=160"}],"version-history":[{"count":0,"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/posts\/160\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/media?parent=160"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/categories?post=160"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.artsjournal.com\/lifesapitch\/wp-json\/wp\/v2\/tags?post=160"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}