{"id":43972,"date":"2021-01-14T10:50:02","date_gmt":"2021-01-14T15:50:02","guid":{"rendered":"https:\/\/www.artsjournal.com\/herman\/?p=43972"},"modified":"2021-01-14T14:46:23","modified_gmt":"2021-01-14T19:46:23","slug":"lets-talk-about-literary-exposure","status":"publish","type":"post","link":"https:\/\/www.artsjournal.com\/herman\/2021\/01\/lets-talk-about-literary-exposure.html","title":{"rendered":"Let’s Talk About Literary Exposure<\/strong>"},"content":{"rendered":"\n

How about 28 million YouTube views . . .<\/em><\/strong><\/h4>\n\n\n\n
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Stoya shows the cover. of Necrophilia Variations.<\/em><\/figcaption><\/figure><\/div>\n\n\n\n
\"\"<\/a>
Stoya reads from Necrophilia Variations.<\/em><\/figcaption><\/figure><\/div>\n\n\n\n

Some would call it visibility. If you’re talking books, how about millions upon millions of Youtube views for a reading from Supervert’s Necrophilia Variations.<\/em> A dozen years ago when that video had two million views, I called it “viral reading.”<\/a> Three years later, in December 2015, the video had 18.6 million views. So what has this meant for selling the book? Sales of 1,664 printed copies. I thought I had a pretty good idea of what the mashup of media and literature means for monetization. But the truth is, I’m not so sure. <\/p>\n\n\n\n

When I asked the author what he made of the book’s exposure, he replied in an email: “Twenty-six million views? Wow! I remember people texting me and saying, ‘Dude, that video has 30,000 views. You’re famous!’ Ha. I don’t know what it means either but I guess it explains why I keep selling my books<\/a> without lifting a finger to market them.”<\/p>\n\n\n\n

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Click to have a look at the video in 2012 when it recorded 26.6 million views.<\/a><\/figcaption><\/figure><\/div>\n\n\n\n

“Necrophilia Variations is a literary monograph on the erotic attraction to corpses and death.” \u2014 Supervert<\/strong><\/em><\/h4>\n\n\n\n
\"\"<\/a><\/figure><\/div>\n\n\n\n

Supervert is the assumed name of a writer who uses the techniques of vanguard aesthetics to explore novel sexual pathologies.<\/p>\n","protected":false},"excerpt":{"rendered":"

Some would call it visibility. If you\u2019re talking books, how about millions upon millions of Youtube views for a reading from Supervert\u2019s ‘Necrophilia Variations.’ A dozen years ago when that video had two million views, I called it \u201cviral reading.\u201d Three years later, on Dec. 30, 2015, the video had 18.6 million views. Today it has some 28 million views. So what has this meant for selling the book?<\/p>\n","protected":false},"author":3,"featured_media":44077,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[19,26,18,4,20,23,17],"tags":[],"class_list":{"0":"post-43972","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-art","8":"category-books","9":"category-literature","10":"category-main","11":"category-media","12":"category-news","13":"category-political-culture","14":"entry"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/www.artsjournal.com\/herman\/wp\/wp-content\/uploads\/2021\/01\/stoya-in-hysterical-literature.jpg","jetpack_shortlink":"https:\/\/wp.me\/pbvgEs-bre","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.artsjournal.com\/herman\/wp-json\/wp\/v2\/posts\/43972","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artsjournal.com\/herman\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.artsjournal.com\/herman\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/herman\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/herman\/wp-json\/wp\/v2\/comments?post=43972"}],"version-history":[{"count":5,"href":"https:\/\/www.artsjournal.com\/herman\/wp-json\/wp\/v2\/posts\/43972\/revisions"}],"predecessor-version":[{"id":44123,"href":"https:\/\/www.artsjournal.com\/herman\/wp-json\/wp\/v2\/posts\/43972\/revisions\/44123"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/herman\/wp-json\/wp\/v2\/media\/44077"}],"wp:attachment":[{"href":"https:\/\/www.artsjournal.com\/herman\/wp-json\/wp\/v2\/media?parent=43972"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.artsjournal.com\/herman\/wp-json\/wp\/v2\/categories?post=43972"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.artsjournal.com\/herman\/wp-json\/wp\/v2\/tags?post=43972"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}