{"id":5851,"date":"2020-02-24T02:00:00","date_gmt":"2020-02-24T07:00:00","guid":{"rendered":"https:\/\/www.artsjournal.com\/engage\/?p=5851"},"modified":"2020-02-11T09:56:43","modified_gmt":"2020-02-11T14:56:43","slug":"why-and-how","status":"publish","type":"post","link":"https:\/\/www.artsjournal.com\/engage\/2020\/02\/why-and-how\/","title":{"rendered":"Why and How"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"alignleft size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"267\" height=\"200\" src=\"https:\/\/www.artsjournal.com\/engage\/wp-content\/uploads\/2020\/01\/BookCoversSmall.jpeg\" alt=\"\" class=\"wp-image-5853\"\/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-justify wp-block-paragraph\"><strong>A couple of months ago, a new reader of one of my books got in touch to say \u201cI haven\u2019t finished it yet because I\u2019m constantly having to digest the \u2018YES\u2019 and \u2018AMEN\u2019 moments I get from each section.\u201d<\/strong> She, like many passionate new readers, went on to ask why they and their colleagues had not heard of the books before.<\/p>\n\n\n\n<p class=\"has-text-align-justify wp-block-paragraph\">The blame, of course, is on us at ArtsEngaged\u00ae. <em>Building Communities, Not Audiences: The Future of the Arts in the United States <\/em>(2012) and<em> Engage Now! A Guide to Making the Arts Indispensable <\/em>(2015) have sold pretty well exclusively through word-of-mouth \u201cadvertising.\u201d We&#8217;ve not bothered beyond that. <\/p>\n\n\n\n<p class=\"has-text-align-justify wp-block-paragraph\">Now, we&#8217;re hoping to make a (very) small stab at correcting that. We&#8217;ve got a couple of ads we&#8217;re hoping to run. And this is my ICYMI blog post for any reader who is not aware of the books.<\/p>\n\n\n\n<p class=\"has-text-align-justify wp-block-paragraph\">What has been truly remarkable, as suggested above, is the level of enthusiasm the books have generated. <strong>Readers frequently say they give voice to their concerns about the future of the arts and provide practical means of developing relationships between arts organizations and their communities.<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-justify wp-block-paragraph\"><em>Building Communities, Not Audiences<\/em> focuses on why community engagement is critical to the future of the arts; <em>Engage Now!<\/em> presents an overview of means to foster arts-community connections. If you are concerned about the future of nonprofit arts organizations it may be worthwhile to investigate them further:<\/p>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><a href=\"https:\/\/www.artsjournal.com\/engage\/books\">www.artsjournal.com\/engage\/books<\/a><br>or (for more detail)<br><a href=\"http:\/\/www.artsengaged.com\/books\">www.artsengaged.com\/books<\/a><\/p>\n\n\n\n<p class=\"has-text-align-justify wp-block-paragraph\">And, <strong>if you are already a true believer, we would encourage you to pass this along on Twitter, Facebook, LinkedIn, or whatever other social media you prefer.<\/strong> (If you are, are you already a member of the <a href=\"https:\/\/www.facebook.com\/groups\/668362663522307\/\">Community Engagement Network<\/a>?)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Thanks for your interest and work in making arts organizations more meaningful to the communities in which they exist!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Engage!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Doug<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Why and How of community engagement. Books from ArtsEngaged\u00ae<\/p>\n","protected":false},"author":2,"featured_media":5853,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Why and How: Books on community engagement from ArtsEngaged\u00ae","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[32,59,10],"tags":[12,96,13],"class_list":["post-5851","post","type-post","status-publish","format-standard","has-post-thumbnail","category-building-communities","category-engage-now","category-the-practice-of-engagement","tag-arts","tag-books","tag-community-engagement","entry"],"jetpack_publicize_connections":[],"jetpack_shortlink":"https:\/\/wp.me\/p1G6h9-1wn","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"jetpack_featured_media_url":"https:\/\/www.artsjournal.com\/engage\/wp-content\/uploads\/2020\/01\/BookCoversSmall.jpeg","_links":{"self":[{"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/posts\/5851","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/comments?post=5851"}],"version-history":[{"count":2,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/posts\/5851\/revisions"}],"predecessor-version":[{"id":5854,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/posts\/5851\/revisions\/5854"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/media\/5853"}],"wp:attachment":[{"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/media?parent=5851"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/categories?post=5851"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/tags?post=5851"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}