{"id":5851,"date":"2020-02-24T02:00:00","date_gmt":"2020-02-24T07:00:00","guid":{"rendered":"https:\/\/www.artsjournal.com\/engage\/?p=5851"},"modified":"2020-02-11T09:56:43","modified_gmt":"2020-02-11T14:56:43","slug":"why-and-how","status":"publish","type":"post","link":"https:\/\/www.artsjournal.com\/engage\/2020\/02\/why-and-how\/","title":{"rendered":"Why and How"},"content":{"rendered":"\n
\"\"<\/figure><\/div>\n\n\n\n

A couple of months ago, a new reader of one of my books got in touch to say \u201cI haven\u2019t finished it yet because I\u2019m constantly having to digest the \u2018YES\u2019 and \u2018AMEN\u2019 moments I get from each section.\u201d<\/strong> She, like many passionate new readers, went on to ask why they and their colleagues had not heard of the books before.<\/p>\n\n\n\n

The blame, of course, is on us at ArtsEngaged\u00ae. Building Communities, Not Audiences: The Future of the Arts in the United States <\/em>(2012) and Engage Now! A Guide to Making the Arts Indispensable <\/em>(2015) have sold pretty well exclusively through word-of-mouth \u201cadvertising.\u201d We’ve not bothered beyond that. <\/p>\n\n\n\n

Now, we’re hoping to make a (very) small stab at correcting that. We’ve got a couple of ads we’re hoping to run. And this is my ICYMI blog post for any reader who is not aware of the books.<\/p>\n\n\n\n

What has been truly remarkable, as suggested above, is the level of enthusiasm the books have generated. Readers frequently say they give voice to their concerns about the future of the arts and provide practical means of developing relationships between arts organizations and their communities.<\/strong><\/p>\n\n\n\n

Building Communities, Not Audiences<\/em> focuses on why community engagement is critical to the future of the arts; Engage Now!<\/em> presents an overview of means to foster arts-community connections. If you are concerned about the future of nonprofit arts organizations it may be worthwhile to investigate them further:<\/p>\n\n\n\n

www.artsjournal.com\/engage\/books<\/a>
or (for more detail)
www.artsengaged.com\/books<\/a><\/p>\n\n\n\n

And, if you are already a true believer, we would encourage you to pass this along on Twitter, Facebook, LinkedIn, or whatever other social media you prefer.<\/strong> (If you are, are you already a member of the Community Engagement Network<\/a>?)<\/p>\n\n\n\n

Thanks for your interest and work in making arts organizations more meaningful to the communities in which they exist!<\/p>\n\n\n\n

Engage!<\/p>\n\n\n\n

Doug<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

The Why and How of community engagement. Books from ArtsEngaged\u00ae<\/p>\n","protected":false},"author":2,"featured_media":5853,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Why and How: Books on community engagement from ArtsEngaged\u00ae","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[32,59,10],"tags":[12,96,13],"class_list":{"0":"post-5851","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-building-communities","8":"category-engage-now","9":"category-the-practice-of-engagement","10":"tag-arts","11":"tag-books","12":"tag-community-engagement","13":"entry"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/www.artsjournal.com\/engage\/wp-content\/uploads\/2020\/01\/BookCoversSmall.jpeg","jetpack_shortlink":"https:\/\/wp.me\/p1G6h9-1wn","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":5694,"url":"https:\/\/www.artsjournal.com\/engage\/2019\/09\/community-engagement-resources\/","url_meta":{"origin":5851,"position":0},"title":"Community Engagement Resources","author":"Doug Borwick","date":"September 11, 2019","format":false,"excerpt":"Resources available for work in the arts and community engagement.","rel":"","context":"In "Building Communities Not Audiences"","block_context":{"text":"Building Communities Not Audiences","link":"https:\/\/www.artsjournal.com\/engage\/category\/building-communities\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.artsjournal.com\/engage\/wp-content\/uploads\/2019\/08\/CommunityConnectionLogos-H-2017-Final-e1565978638805.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.artsjournal.com\/engage\/wp-content\/uploads\/2019\/08\/CommunityConnectionLogos-H-2017-Final-e1565978638805.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.artsjournal.com\/engage\/wp-content\/uploads\/2019\/08\/CommunityConnectionLogos-H-2017-Final-e1565978638805.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.artsjournal.com\/engage\/wp-content\/uploads\/2019\/08\/CommunityConnectionLogos-H-2017-Final-e1565978638805.png?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":5378,"url":"https:\/\/www.artsjournal.com\/engage\/2018\/09\/announcing-2\/","url_meta":{"origin":5851,"position":1},"title":"ICYMI: Announcing","author":"Doug Borwick","date":"September 19, 2018","format":false,"excerpt":"The new and improved ArtsEngaged website has many resources for community engagement which you may find of value.","rel":"","context":"In \"arts\"","block_context":{"text":"arts","link":"https:\/\/www.artsjournal.com\/engage\/tag\/arts\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.artsjournal.com\/engage\/wp-content\/uploads\/2018\/07\/HeraldTrumpets-300x200.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":5345,"url":"https:\/\/www.artsjournal.com\/engage\/2018\/07\/announcing\/","url_meta":{"origin":5851,"position":2},"title":"Announcing","author":"Doug Borwick","date":"July 25, 2018","format":false,"excerpt":"It's official. As predicted in Changes, ArtsEngaged has a new and, to my eyes, snazzy website. The snazziness is entirely due to the efforts of our Marketing and Sales specialist, Achia Floyd. Many, many thanks Achia! While new is always (well, often) fun, what is most important to me about\u2026","rel":"","context":"In \"arts\"","block_context":{"text":"arts","link":"https:\/\/www.artsjournal.com\/engage\/tag\/arts\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.artsjournal.com\/engage\/wp-content\/uploads\/2018\/07\/HeraldTrumpets-300x200.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":5390,"url":"https:\/\/www.artsjournal.com\/engage\/2018\/10\/introducing\/","url_meta":{"origin":5851,"position":3},"title":"Introducing","author":"Doug Borwick","date":"October 17, 2018","format":false,"excerpt":"Introducing Achia Floyd of ArtsEngaged","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.artsjournal.com\/engage\/wp-content\/uploads\/2018\/09\/AchiaFloyd-291x300.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1679,"url":"https:\/\/www.artsjournal.com\/engage\/2012\/06\/at-last\/","url_meta":{"origin":5851,"position":4},"title":"At Last","author":"Doug Borwick","date":"June 9, 2012","format":false,"excerpt":"At long last, Building Communities, Not Audiences: The Future of the Arts in the United States, is available for purchase. The paperback is available by clicking this link for CreateSpace. (It's also available at Amazon, but my accountant will be happier if you use the CreateSpace link.) The ebook version\u2026","rel":"","context":"In "Examples"","block_context":{"text":"Examples","link":"https:\/\/www.artsjournal.com\/engage\/category\/examples\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.artsjournal.com\/engage\/wp-content\/uploads\/2011\/08\/9780972780421-200x300.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":6651,"url":"https:\/\/www.artsjournal.com\/engage\/2022\/09\/cutting-back\/","url_meta":{"origin":5851,"position":5},"title":"Cutting Back","author":"Doug Borwick","date":"September 28, 2022","format":false,"excerpt":"A new perspective and approach from the author of Engaging Matters.","rel":"","context":"In \"arts\"","block_context":{"text":"arts","link":"https:\/\/www.artsjournal.com\/engage\/tag\/arts\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.artsjournal.com\/engage\/wp-content\/uploads\/2022\/09\/HedgeTrimming.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/posts\/5851","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/comments?post=5851"}],"version-history":[{"count":2,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/posts\/5851\/revisions"}],"predecessor-version":[{"id":5854,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/posts\/5851\/revisions\/5854"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/media\/5853"}],"wp:attachment":[{"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/media?parent=5851"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/categories?post=5851"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/tags?post=5851"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}