{"id":2307,"date":"2013-01-12T07:43:29","date_gmt":"2013-01-12T12:43:29","guid":{"rendered":"http:\/\/www.artsjournal.com\/engage\/?p=2307"},"modified":"2013-01-12T07:43:29","modified_gmt":"2013-01-12T12:43:29","slug":"mainstreaming-on-my-mind","status":"publish","type":"post","link":"https:\/\/www.artsjournal.com\/engage\/2013\/01\/mainstreaming-on-my-mind\/","title":{"rendered":"Mainstreaming on My Mind"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft  wp-image-2308\" title=\"OnMyMind\" alt=\"\" src=\"https:\/\/www.artsjournal.com\/engage\/wp-content\/uploads\/2012\/12\/OnMyMind.jpg\" width=\"336\" height=\"336\" srcset=\"https:\/\/www.artsjournal.com\/engage\/wp-content\/uploads\/2012\/12\/OnMyMind.jpg 500w, https:\/\/www.artsjournal.com\/engage\/wp-content\/uploads\/2012\/12\/OnMyMind-150x150.jpg 150w, https:\/\/www.artsjournal.com\/engage\/wp-content\/uploads\/2012\/12\/OnMyMind-300x300.jpg 300w, https:\/\/www.artsjournal.com\/engage\/wp-content\/uploads\/2012\/12\/OnMyMind-70x70.jpg 70w, https:\/\/www.artsjournal.com\/engage\/wp-content\/uploads\/2012\/12\/OnMyMind-110x110.jpg 110w\" sizes=\"auto, (max-width: 336px) 100vw, 336px\" \/>My basic beliefs about the arts and community engagement are fairly well-known to anyone who reads this blog or who has read my book. 1) Community engagement is vital to a healthy future for the arts; 2) substantive community engagement is relatively rare in the established arts world; and 3) since there are no extra resources to add &#8220;new&#8221; stuff to the list of what we do, mainstreaming engagement\u2013making engagement the core perspective in all management and programming functions\u2013is the only way to successfully transition to an engagement agenda.<\/p>\n<p>Much of my work is currently focused on #3. I&#8217;ve developed and have begun to present a workshop called <a href=\"http:\/\/www.artsengaged.com\/services\/content-overview\/#mainstreaming\" target=\"_blank\">Mainstreaming Engagement <\/a>that allows participants to process how their organizations or work might function differently if engagement were at the root of their thinking. This is a topic I will be addressing even more over the next few months in this blog. As I embark on this enterprise, I wanted to share a brief passage out of the recent biography of Steve Jobs that is apropos.<\/p>\n<blockquote><p><em> Instead of a development process in which a product would be passed from engineering to design to manufacturing to marketing to distribution, these various departments collaborated simultaneously. &#8220;Our method was to develop integrated products, and that meant our process had to be integrated and collaborative,&#8221; Jobs said.<\/em><\/p><\/blockquote>\n<p>Jobs&#8217; total integration of all facets of the Apple business worked fairly well, to put it mildly. (I won&#8217;t comment here on the dysfunctional nature of Jobs&#8217; personality or his dearth of interpersonal skills.)<\/p>\n<p>The model of artistic directors or curators operating in a vacuum to develop programming and then handing it off to the rest of the staff to &#8220;sell,&#8221; whether or not it ever served arts organizations well, is no longer a healthy approach. It&#8217;s the interaction between the arts and communities that give the arts the most meaning and can best justify the resources required. Artistic directors\/curators have arts expertise, but that&#8217;s only one element of the equation.<\/p>\n<p>More, much more, will be coming. Happy New Year.<\/p>\n<p style=\"text-align: center;\">&#8212;&#8211;<\/p>\n<p style=\"text-align: left;\">Speaking of which, I am beginning a new set of travels in the New Year. FYI, I&#8217;m currently scheduled as follows:<\/p>\n<p style=\"text-align: left;\"><strong>Toronto<\/strong><br \/>\nJanuary 22-23<br \/>\n<em>Ontario Dances<\/em> (sponsored by the Ontario Arts Council and the Department of Canadian Heritage)<br \/>\nWorkshop: &#8220;Mainstreaming Engagement&#8221;<br \/>\nWorkshop: &#8220;Artists and Community Engagement: New Thinking Yields New Options&#8221;<br \/>\nKeynote Speech: The Arts Build Communities<\/p>\n<p><strong>Texas<\/strong><br \/>\nFebruary 1<br \/>\nState of the Arts:\u00a0<a href=\"http:\/\/www.arts.texas.gov\/initiatives\/agenda\/\" target=\"_blank\">Strategies for Success<\/a> (Texas Commission on the Arts &amp; Texans for the Arts: Austin)<br \/>\nKeynote Speech: &#8220;Engaging for Success&#8221;<br \/>\nWorkshop: &#8220;Mainstreaming Engagement&#8221;<\/p>\n<p><strong>North Carolina<\/strong><br \/>\nFebruary 9<br \/>\n<a href=\"http:\/\/seac.uncg.edu\/\" target=\"_blank\">Southern Entrepreneurship in the Arts Conference<\/a> (Greensboro)<br \/>\nWorkshop: &#8220;Artists and Community Engagement: New Thinking Yields New Options&#8221;<\/p>\n<p><strong>Louisiana<\/strong><br \/>\nMarch 7<br \/>\nNew Orleans Arts Council Workshop: &#8220;Artists and Community Engagement: New Thinking Yields New Options&#8221;<br \/>\nMarch 9<br \/>\nAssociation of Arts Administration Educators Panel: Teaching Community Engagement<\/p>\n<p><strong>North Carolina<\/strong><br \/>\nApril 9 (2013)<br \/>\nRaleigh-Arts Day 2013: &#8220;Building Communities, Not Audiences&#8221;<\/p>\n<p>There are several other trips under development as well. Anyone interested in keeping up with my whereabouts can check in at: <a href=\"http:\/\/www.artsengaged.com\/content\/artsengaged-road\" target=\"_blank\">http:\/\/www.artsengaged.com\/content\/artsengaged-road<\/a>.<\/p>\n<p style=\"text-align: center;\">&#8212;&#8211;<\/p>\n<p>Engage!<\/p>\n<p>Doug<\/p>\n<p>Photo:<a href=\"http:\/\/creativecommons.org\/licenses\/by-nc-sa\/2.0\/\"> <img decoding=\"async\" title=\"Attribution\" alt=\"Attribution\" src=\"http:\/\/l.yimg.com\/g\/images\/cc_icon_attribution_small.gif\" border=\"0\" \/><img decoding=\"async\" title=\"Noncommercial\" alt=\"Noncommercial\" src=\"http:\/\/l.yimg.com\/g\/images\/cc_icon_noncomm_small.gif\" border=\"0\" \/><img decoding=\"async\" title=\"Share Alike\" alt=\"Share Alike\" src=\"http:\/\/l.yimg.com\/g\/images\/cc_icon_sharealike_small.gif\" border=\"0\" \/><\/a> <a title=\"Attribution-NonCommercial-ShareAlike License\" href=\"http:\/\/creativecommons.org\/licenses\/by-nc-sa\/2.0\/\" target=\"_blank\">Some rights reserved<\/a> by <a href=\"http:\/\/www.flickr.com\/photos\/onkel_wart\/\" target=\"_blank\">onkel_wart (thomas lieser)<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>My basic beliefs about the arts and community engagement are fairly well-known to anyone who reads this blog or who has read my book. 1) Community engagement is vital to a healthy future for the arts; 2) substantive community engagement is relatively rare in the established arts world; and 3) since there are no extra [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[10],"tags":[12,13,31],"class_list":["post-2307","post","type-post","status-publish","format-standard","category-the-practice-of-engagement","tag-arts","tag-community-engagement","tag-mainstreaming","entry","has-post-thumbnail"],"jetpack_publicize_connections":[],"jetpack_shortlink":"https:\/\/wp.me\/p1G6h9-Bd","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/posts\/2307","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/comments?post=2307"}],"version-history":[{"count":0,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/posts\/2307\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/media?parent=2307"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/categories?post=2307"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.artsjournal.com\/engage\/wp-json\/wp\/v2\/tags?post=2307"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}