{"id":937,"date":"2016-08-03T15:43:52","date_gmt":"2016-08-03T22:43:52","guid":{"rendered":"http:\/\/www.artsjournal.com\/diacritical\/?p=937"},"modified":"2016-08-03T17:53:29","modified_gmt":"2016-08-04T00:53:29","slug":"are-we-building-artistic-leadership","status":"publish","type":"post","link":"https:\/\/www.artsjournal.com\/diacritical\/2016\/08\/are-we-building-artistic-leadership.html","title":{"rendered":"Are We Building Artistic Leadership?"},"content":{"rendered":"

\"Melbourne_buskers\"<\/a>Are the arts about selling tickets to shows or about art? Of course performances and exhibitions don’t happen if they don’t have money to be produced, but – as evidenced at an arts marketing conference where I recently spoke – the business of selling tickets seems often to determine the\u00a0measure of success rather than the art. “Art” is a positioning for selling tickets.<\/p>\n

I’m currently working on a project that involves creative people outside the arts, and many of them seem to have disdain not for art but for the formal artist class. To these tech and science people – whose success depends on creative innovation – artists’ claims to public good seem little more than strategy for selling their shows. And from the tech perspective, the public good the arts provide – next to the creativity they employ fighting cancer or inventing the next civilization-changing app – seems meager.<\/p>\n

They understand how their creativity has to have impact (and techies talking about how their products are going to “make the world a better place” have become a cliche) because their success depends on it. To those outside the arts, though, it’s often tough to see the larger value that artists talk about for their work beyond the ticket sale. And even if there is a larger value, what does it have to do with them?<\/p>\n

So artistic leadership. At a time when creativity is busting out all over and astonishing discoveries about how the world works are changing how we interact with it, are our artists central to understanding how the world is changing or are they little more than buskers trying to beckon our attention while the world goes on about its business?<\/p>\n

Image: Wikimedia<\/a><\/h6>\n","protected":false},"excerpt":{"rendered":"

Are the arts about selling tickets to shows or about art? Of course performances and exhibitions don’t happen if they don’t have money to be produced, but – as evidenced at an arts marketing conference where I recently spoke – the business of selling tickets seems often to determine the\u00a0measure of success rather than the […]<\/p>\n","protected":false},"author":1,"featured_media":954,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[20],"tags":[],"class_list":{"0":"post-937","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-changing-culture","8":"entry"},"yoast_head":"\nAre We Building Artistic Leadership? - diacritical<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.artsjournal.com\/diacritical\/2016\/08\/are-we-building-artistic-leadership.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Are We Building Artistic Leadership? - diacritical\" \/>\n<meta property=\"og:description\" content=\"Are the arts about selling tickets to shows or about art? Of course performances and exhibitions don’t happen if they don’t have money to be produced, but – as evidenced at an arts marketing conference where I recently spoke – the business of selling tickets seems often to determine the\u00a0measure of success rather than the […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.artsjournal.com\/diacritical\/2016\/08\/are-we-building-artistic-leadership.html\" \/>\n<meta property=\"og:site_name\" content=\"diacritical\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/douglas.mclennan\" \/>\n<meta property=\"article:published_time\" content=\"2016-08-03T22:43:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-08-04T00:53:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/www.artsjournal.com\/diacritical\/wordpress\/wp-content\/uploads\/2016\/08\/Melbourne_buskers.jpg?fit=900%2C438&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"438\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Douglas McLennan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Douglas McLennan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.artsjournal.com\\\/diacritical\\\/2016\\\/08\\\/are-we-building-artistic-leadership.html#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.artsjournal.com\\\/diacritical\\\/2016\\\/08\\\/are-we-building-artistic-leadership.html\"},\"author\":{\"name\":\"Douglas McLennan\",\"@id\":\"https:\\\/\\\/www.artsjournal.com\\\/diacritical\\\/#\\\/schema\\\/person\\\/7d02ffc528ab013471a8c852bbf6fab9\"},\"headline\":\"Are We Building Artistic Leadership?\",\"datePublished\":\"2016-08-03T22:43:52+00:00\",\"dateModified\":\"2016-08-04T00:53:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.artsjournal.com\\\/diacritical\\\/2016\\\/08\\\/are-we-building-artistic-leadership.html\"},\"wordCount\":297,\"commentCount\":5,\"publisher\":{\"@id\":\"https:\\\/\\\/www.artsjournal.com\\\/diacritical\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.artsjournal.com\\\/diacritical\\\/2016\\\/08\\\/are-we-building-artistic-leadership.html#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.artsjournal.com\\\/diacritical\\\/wordpress\\\/wp-content\\\/uploads\\\/2016\\\/08\\\/Melbourne_buskers.jpg?fit=900%2C438&ssl=1\",\"articleSection\":[\"changing culture\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.artsjournal.com\\\/diacritical\\\/2016\\\/08\\\/are-we-building-artistic-leadership.html#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.artsjournal.com\\\/diacritical\\\/2016\\\/08\\\/are-we-building-artistic-leadership.html\",\"url\":\"https:\\\/\\\/www.artsjournal.com\\\/diacritical\\\/2016\\\/08\\\/are-we-building-artistic-leadership.html\",\"name\":\"Are We Building Artistic Leadership? 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Some broad themes this week: 1.\u2026","rel":"","context":"In "Weekly AJ Top Stories"","block_context":{"text":"Weekly AJ Top Stories","link":"https:\/\/www.artsjournal.com\/diacritical\/category\/weekly-aj-top-stories"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.artsjournal.com\/diacritical\/wordpress\/wp-content\/uploads\/2016\/02\/28mag-teams1-articleLarge.jpg?fit=600%2C924&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.artsjournal.com\/diacritical\/wordpress\/wp-content\/uploads\/2016\/02\/28mag-teams1-articleLarge.jpg?fit=600%2C924&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.artsjournal.com\/diacritical\/wordpress\/wp-content\/uploads\/2016\/02\/28mag-teams1-articleLarge.jpg?fit=600%2C924&ssl=1&resize=525%2C300 1.5x"},"classes":[]},{"id":354,"url":"https:\/\/www.artsjournal.com\/diacritical\/2009\/05\/power_in_numbers_there_ought-2.html","url_meta":{"origin":937,"position":3},"title":"10 Ways to Think About Social Networking And The Arts (the zen of "free" as a strategy)","author":"Douglas McLennan","date":"May 28, 2009","format":false,"excerpt":"Power in numbers. There ought to be a simple formula to calculate it. Is it better to have a small devoted audience or a massive casual one? It depends on the scale of what you're trying to do. TV has power because it has the ability to attract millions of\u2026","rel":"","context":"With 13 comments","block_context":{"text":"With 13 comments","link":"https:\/\/www.artsjournal.com\/diacritical\/2009\/05\/power_in_numbers_there_ought-2.html#comments"},"img":{"alt_text":"power.jpg","src":"https:\/\/i0.wp.com\/www.artsjournal.com\/diacritical\/power.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":970,"url":"https:\/\/www.artsjournal.com\/diacritical\/2016\/08\/how-do-you-test-for-the-arts.html","url_meta":{"origin":937,"position":4},"title":"How Do You Test For The Arts?","author":"Douglas McLennan","date":"August 11, 2016","format":false,"excerpt":"It's a more difficult question than you might think. There's a maxim in the education world that only subjects that are tested are funded. Thus an imperative for arts education champions to get the arts included in required standardized tests. In a STEM world, the arts don't exist. But how\u2026","rel":"","context":"In "changing culture"","block_context":{"text":"changing culture","link":"https:\/\/www.artsjournal.com\/diacritical\/category\/changing-culture"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.artsjournal.com\/diacritical\/wordpress\/wp-content\/uploads\/2016\/08\/measure-585887_960_720.jpg?fit=700%2C324&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.artsjournal.com\/diacritical\/wordpress\/wp-content\/uploads\/2016\/08\/measure-585887_960_720.jpg?fit=700%2C324&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.artsjournal.com\/diacritical\/wordpress\/wp-content\/uploads\/2016\/08\/measure-585887_960_720.jpg?fit=700%2C324&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.artsjournal.com\/diacritical\/wordpress\/wp-content\/uploads\/2016\/08\/measure-585887_960_720.jpg?fit=700%2C324&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":820,"url":"https:\/\/www.artsjournal.com\/diacritical\/2016\/03\/the-five-most-interesting-stories-we-collected-on-artsjournal-this-week-03-20-16.html","url_meta":{"origin":937,"position":5},"title":"The Five Most-Interesting Stories We Collected On ArtsJournal This Week 03.20.16","author":"Douglas McLennan","date":"March 20, 2016","format":false,"excerpt":"My picks for the five most interesting stories we gathered this week. The Arts' Existential Challenge Arts organizations, along with every business sector trying to cope with sweeping changes wrought by the internet, are struggling with how to reinvent for the future while not alienating its past or present. \"What's\u2026","rel":"","context":"In "Weekly AJ Top Stories"","block_context":{"text":"Weekly AJ Top Stories","link":"https:\/\/www.artsjournal.com\/diacritical\/category\/weekly-aj-top-stories"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.artsjournal.com\/diacritical\/wordpress\/wp-content\/uploads\/2016\/03\/17COTTER1-articleLarge.jpg?fit=600%2C374&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.artsjournal.com\/diacritical\/wordpress\/wp-content\/uploads\/2016\/03\/17COTTER1-articleLarge.jpg?fit=600%2C374&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.artsjournal.com\/diacritical\/wordpress\/wp-content\/uploads\/2016\/03\/17COTTER1-articleLarge.jpg?fit=600%2C374&ssl=1&resize=525%2C300 1.5x"},"classes":[]}],"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/www.artsjournal.com\/diacritical\/wp-json\/wp\/v2\/posts\/937","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artsjournal.com\/diacritical\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.artsjournal.com\/diacritical\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/diacritical\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/diacritical\/wp-json\/wp\/v2\/comments?post=937"}],"version-history":[{"count":3,"href":"https:\/\/www.artsjournal.com\/diacritical\/wp-json\/wp\/v2\/posts\/937\/revisions"}],"predecessor-version":[{"id":960,"href":"https:\/\/www.artsjournal.com\/diacritical\/wp-json\/wp\/v2\/posts\/937\/revisions\/960"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/diacritical\/wp-json\/wp\/v2\/media\/954"}],"wp:attachment":[{"href":"https:\/\/www.artsjournal.com\/diacritical\/wp-json\/wp\/v2\/media?parent=937"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.artsjournal.com\/diacritical\/wp-json\/wp\/v2\/categories?post=937"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.artsjournal.com\/diacritical\/wp-json\/wp\/v2\/tags?post=937"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}