{"id":788,"date":"2005-10-21T08:50:33","date_gmt":"2005-10-21T15:50:33","guid":{"rendered":"http:\/\/www.artsjournal.com\/artfulmanager\/wp\/2005\/10\/the_art_of_persuasion\/"},"modified":"2005-10-21T08:50:33","modified_gmt":"2005-10-21T15:50:33","slug":"the_art_of_persuasion","status":"publish","type":"post","link":"https:\/\/www.artsjournal.com\/artfulmanager\/main\/the_art_of_persuasion.php","title":{"rendered":"The art of persuasion"},"content":{"rendered":"<p>Not sure how I missed it when it aired, but a link from the gang at <a href=\"http:\/\/www.nextgenerationconsulting.com\">Next Generation Consulting<\/a> pointed me to the PBS <i>Frontline<\/i> past <a href=\"http:\/\/www.pbs.org\/wgbh\/pages\/frontline\/shows\/persuaders\/\">series on persuasion and persuaders<\/a> &#8212; in advertising, in media, in politics.<\/p>\n<p>Fascinating stuff to watch and learn about high-concept advertising, emotional branding, the science of selling, narrowcasting, and other advancements in convincing large numbers of people to try or buy specific things. <a href=\"http:\/\/www.pbs.org\/wgbh\/pages\/frontline\/shows\/persuaders\/view\/\">Go watch<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Not sure how I missed it when it aired, but a link from the gang at Next Generation Consulting pointed me to the PBS Frontline past series on persuasion and persuaders &#8212; in advertising, in media, in politics. Fascinating stuff to watch and learn about high-concept advertising, emotional branding, the science of selling, narrowcasting, and [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[4],"tags":[],"class_list":{"0":"post-788","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-main","7":"entry"},"_links":{"self":[{"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/posts\/788","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/comments?post=788"}],"version-history":[{"count":0,"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/posts\/788\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/media?parent=788"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/categories?post=788"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/tags?post=788"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}